Iain Murray How to Choose a Franchise

ISBN 13: 9780749441951

How to Choose a Franchise

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9780749441951: How to Choose a Franchise

Praise and Reviews "Assesses the pros and cons for franchisor and franchisee, analyses companies and contracts, and provides self-assessment techniques to find the most suitable franchise." - The Bookseller "Murray's book will help you choose widely and to assess your franchising suitability, set financial targets and conduct adequate research." - The Weekly Telegraph The number of UK business franchises has more than doubled over the last eight years, to a combined annual turnover of GBP10 billion. Unlike the majority of business start-ups, most franchises are successful, and today some of the biggest high street names offer franchises. The Daily Express How to Choose a Franchise is written for anyone seriously considering taking up this kind of business opportunity, and it advises you on the essential groundwork needed before acquiring a franchise. Key topics covered in this updated new edition include: where to look for a great franchise setting your financial targets scrutinizing the franchise contract how to prepare a business plan case studies including Domino's pizza and Kall Kwik the British Franchise Association Members and other useful contact details An invaluable guide, it will help you ensure you find the most suitable franchise.

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About the Author:

Iain Murray Iain Murray is a leading business journalist who has written about franchising for the Express newspapers for over 20 years.

Review:

"written for anyone seriously considering taking up this kind of business opportunity." commerce & industry "assesses the pros and cons for franchisor and franchisee, analyses companies and contracts, and provides self-assessment techniques to find the most suitable franchise." the bookseller "murray's book will help you choose widely and to assess your franchising suitability, set financial targets and conduct adequate research." the weekly telegraph

"About this title" may belong to another edition of this title.

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Iain Murray
Published by Kogan Page Ltd (2004)
ISBN 10: 074944195X ISBN 13: 9780749441951
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Murray, Iain
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Iain Murray
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