Making Sense of Business: A No-Nonsense Guide to Business Skills for Managers and Entrepreneurs

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9780749454869: Making Sense of Business: A No-Nonsense Guide to Business Skills for Managers and Entrepreneurs
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Determined businesspeople find ways of getting started even when they don't know how.  At some point, many entrepreneurs and managers feel they need to acquire new skills and brush up on existing ones in order to achieve targets, make money, and avoid mistakes.

Making Sense of Business
 helps readers do just that, with expert guidance on key skills such as selling, presenting, and negotiating, and advice on developing self-confidence and learning to work creatively.  There is no advantage in devising an imaginative sales pitch if no one has the confidence to carry it off.  There is equally no benefit in having good interpersonal skills if after striking a deal the contract is signed without a thorough understanding of its contents, only to discover later that the agreement is a bad one, full of loopholes and liabilities.

Readers of Making Sense of Business will learn how to avoid those problems.  With illustrated mind maps and creative exercises, Making Sense of Business encourages fresh ways of thinking, helping readers learn new skills and solve problems creatively.  Boxes, diagrams and panels capture points in ways that are relevant, simples and logical.

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About the Author:

Alison Branagan is an author, business consultant and associate lecturer at Central Saint Martins College of Art and Design in London where she runs a number of business, entrepreneurship and marketing courses for artists, designers and creative professionals. She has also devised and facilitated many community enterprise projects for business and non-profit organizations, with a particular interest in creative fields. Many professional bodies have commissioned her to write web-based guides, speak at seminars and develop enterprise programs for their members.Alison Branagan is a former ethical adviser for the Association of Illustrators, an associate member of the Institute of Consulting, a consultant to Hidden Art and Fellow of the Royal Society of Arts.  

Review:

"There's much to be said of the book's approach to clear communication. At Dyson we use simple sketches to share ideas. Alison's book mirrors this approach by using drawings to explain concepts and processes in a digestible way."                           Sir James Dyson

...is a well written basic introduction to the skills needed to improve your managerial effectiveness. It covers such key areas as: Managing a Team and Negotiation."                                                            Highly Recommended -The Professional Manager May 2010

"This guide is enjoyable, easy-to-follow book that is jam packed with useful information essential to new business owners. It's ideal for 'Bookophobes', as the language is clear. Furthermore, its content is broken up by activities, and inspirational quotes, making it a quick, memorable read."     Shell Livewire April 2010

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Book Description Kogan Page Ltd, United Kingdom, 2009. Paperback. Condition: New. Language: English . Brand New Book ***** Print on Demand *****. Enterprising individuals and business managers often feel that they need to acquire new skills and brush up on existing ones in order to achieve targets, make money and avoid making elementary mistakes. Making Sense of Business, with a foreword by Sir James Dyson, will help you to do just that, with expert guidance on key skills such as selling, presentation and negotiation and advice on developing your self-confidence and learning to work creatively. There is no advantage in devising an imaginative sales pitch if no one has the confidence to carry it off. There is equally no benefit in having good interpersonal skills if after striking a deal, the contract is signed without a thorough understanding of its contents, only to discover later that the agreement is a bad one, full of loopholes and liabilities. With illustrated mind maps and creative exercises, Making Sense of Business encourages fresh ways of thinking, helping you to learn new skills and achieve success. Seller Inventory # APC9780749454869

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Book Description Kogan Page. Paperback. Condition: New. 208 pages. Dimensions: 9.1in. x 6.1in. x 0.6in.Determinedbusinesspeople find ways of getting started even when they dont know how. At some point, many entrepreneursand managers feel they need to acquire new skills and brush up on existing ones in order to achieve targets, make money, and avoid mistakes. Making Sense of Businesshelps readers do just that, with expert guidance on key skills such as selling, presenting, and negotiating, and advice on developing self-confidence and learning to work creatively. There is no advantage in devising an imaginative sales pitch if no one has the confidence to carry it off. There is equally no benefit in having good interpersonal skills if after striking a deal the contract is signed without a thorough understanding of its contents, only to discover later that the agreement is a bad one, full of loopholes and liabilities. Readers of Making Sense of Business will learn how to avoid thoseproblems. With illustrated mind maps and creative exercises, Making Sense of Business encourages fresh ways of thinking, helping readers learn new skills and solve problems creatively. Boxes, diagrams and panels capture points in ways that are relevant, simples and logical. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Paperback. Seller Inventory # 9780749454869

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Book Description Kogan Page Ltd, United Kingdom, 2009. Paperback. Condition: New. Language: English . Brand New Book ***** Print on Demand *****.Enterprising individuals and business managers often feel that they need to acquire new skills and brush up on existing ones in order to achieve targets, make money and avoid making elementary mistakes. Making Sense of Business, with a foreword by Sir James Dyson, will help you to do just that, with expert guidance on key skills such as selling, presentation and negotiation and advice on developing your self-confidence and learning to work creatively. There is no advantage in devising an imaginative sales pitch if no one has the confidence to carry it off. There is equally no benefit in having good interpersonal skills if after striking a deal, the contract is signed without a thorough understanding of its contents, only to discover later that the agreement is a bad one, full of loopholes and liabilities. With illustrated mind maps and creative exercises, Making Sense of Business encourages fresh ways of thinking, helping you to learn new skills and achieve success. Seller Inventory # APC9780749454869

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Book Description Kogan Page Ltd, United Kingdom, 2009. Paperback. Condition: New. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. Enterprising individuals and business managers often feel that they need to acquire new skills and brush up on existing ones in order to achieve targets, make money and avoid making elementary mistakes. Making Sense of Business, with a foreword by Sir James Dyson, will help you to do just that, with expert guidance on key skills such as selling, presentation and negotiation and advice on developing your self-confidence and learning to work creatively. There is no advantage in devising an imaginative sales pitch if no one has the confidence to carry it off. There is equally no benefit in having good interpersonal skills if after striking a deal, the contract is signed without a thorough understanding of its contents, only to discover later that the agreement is a bad one, full of loopholes and liabilities. With illustrated mind maps and creative exercises, Making Sense of Business encourages fresh ways of thinking, helping you to learn new skills and achieve success. Seller Inventory # LIE9780749454869

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