Do This. Get Rich! is a straightforward guide that offers twelve simple yet powerful tools for achieving financial success by awaking the entrepreneur within. You will not only gain the skills needed to build and succeed in your own business, but you will win a new sense of direction and confidence that will guide you in reaching your most ambitious goals. You will also have a practical framework from which to handle everyday personal and business challenges, as well as strategies needed in today’s business world.
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As the publisher of Jim Britt's book Do This. Get Rich!, I was honestly surprised when I first read the Publishers Weekly (PW) review that the reviewer didn't love the book. In reading the review over, I eventually got it--the reviewer actually missed the author's points. The reviewer saw that Jim had purchased enough soap to fill his garage, and he wanted to know how Jim got rid of it. While Jim obviously sold it, the reviewer wanted to know exactly how he sold it. The reviewer was also put off by the "vague explanation of how [Jim] built his wealth." Well, the steps laid out in the book are how Jim did what he did and how the reader can do the same.
You see, how Jim sold the soap wasn't the important thing; that Jim was willing to take the chance to buy the soap in the first place is the salient point. In order to break out of his circumstances, he needed to become the captain of his own fate. He put together his money, learned as much as he could about the soap company and its products, and took the leap. And frankly, that was the underpinning of Jim's lifetime of success.
The passion that Jim has about our free enterprise system may make him sound like a preacher, but his words are the gospel. If you choose to work for others all your life, there is a strong likelihood that you will not become rich. I guess, like the reviewer, there are those who simply don't get it--and hopefully others who will read this book and walk away with the right points intact.
Rudy Shur, Publisher
Square One Publishers
Jim Britt, entrepreneur and peak performance specialist, is a noted success counselor and a recognized leader in the field of personal empowerment and business training. He has served as a performance trainer for hundreds of companies worldwide, helping employees reach their true potential both professionally and personally.
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