Selling for People Who Hate to Sell: Everyday Selling Skills for the Rest of Us

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9780761506652: Selling for People Who Hate to Sell: Everyday Selling Skills for the Rest of Us

Everybody has to sell something to someone, sometime! Whether we realize it or not, most of us "sell" everyday. For some it's selling their spouse on which new car to buy. For others, it's selling their boss on a project proposal. If you're an accomplished salesperson, it's easy, but what if you don't know how to sell?
To the rescue comes Brigid McGrath Massie and Selling for People Who Hate to Sell. Written for the so-called "non-salesperson" this book is a powerful resource for anyone who wants to improve his or her performance or marketability.Written in a hip, humorous style, this book gives readers the fundamentals, including how to:

Create effective presentations
Cope with work-related stress
Develop strategic business relationships
Run an effective meeting

Selling for People Who Hate to Sell is one book that will help anyone find the success that comes with effective, purposeful selling.About the Author
Brigid McGrath Massie
is an award-winning business consultant, teacher, and professional speaker. She has provided training for many Fortune 500 companies, including Pacific Bell, McCormick Shilling, Vinters International, and the Northrup Corporation. She self-published What Do They Say When You Leave the Room with John Waters. Massie has an MBA from Pepperdine University and an MSW. John Waters is a professional writer.

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Review:

No matter what their trade or profession, everyone--at least on occasion--needs sales skills. Selling for People Who Hate to Sell, by business consultant Brigid McGrath Massie with John K. Waters, is a breezy but helpful guide to the basics for those who lack them. Combining motivational tidbits with rock-solid suggestions, it actually sells the reader on the need to develop such expertise while imparting advice that virtually anyone can follow.

About the Author:

Brigid McGrath Massie is an award winning Business Consultant and Professional Speaker. She co-authored What Do They Say When You Leave the Room? with John Waters, which received wide national distribution. Brigid has an MBA from Pepperdine University and lives in Salinas, California. John K. Waters, a professional writer, lives in Palo Alto, California.

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Massie, Bridgid McGrath, Waters, John
Published by Prima Lifestyles (1996)
ISBN 10: 0761506659 ISBN 13: 9780761506652
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Book Description Prima Pub, 1996. Paperback. Book Condition: Brand New. 192 pages. 8.50x5.75x0.50 inches. In Stock. Bookseller Inventory # 0761506659

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Massie, Bridgid McGrath; Waters, John
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ISBN 10: 0761506659 ISBN 13: 9780761506652
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