The Strategic Use of Stories in Organizational Communication and Learning

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9780765614131: The Strategic Use of Stories in Organizational Communication and Learning
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Designed for students and practitioners in the fields of organizational behavior and human resource training and development, this groundbreaking book presents a cutting edge approach to improving organizational communication. Drawing on his extensive experience as an organizational development consultant and group process facilitator, Terrence Gargiulo shows how the use of storytelling is the key to effective communication and learning.

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"Many times, our stories go unheard because of the constant noise surrounding us. Gargiulo's research outlined in this book provides more than just techniques for spinning corporate tales. For the first time, we have become storytellers with tools to transform the deceptively simple power of stories into something grand."

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9780765614124: The Strategic Use of Stories in Organizational Communication and Learning

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ISBN 10:  076561412X ISBN 13:  9780765614124
Publisher: Routledge, 2005
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