CEO-Speak: The Language of Corporate Leadership

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9780773533202: CEO-Speak: The Language of Corporate Leadership

Explores the metaphors and persuasive strategies used by leaders at Enron, Microsoft, AOL-TimeWarner, General Electric, IBM, Nortel, Canadian National Railways, Andersen, Disney, and Alcan-Pechiney-Alusuisse. This title serves as an introduction to the controversies and ambiguities in corporate accountability.

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About the Author:

Joel Amernic is professor, Rotman School of Management, University of Toronto.

Russell Craig is professor, National Graduate School of Management, Australian National University.

Review:

"In a world increasingly focused on accountability, Amernic and Craig argue for more monitoring of the written and spoken words of CEOs." MacLean's "CEO-Speak paints an unflattering picture of self-appointed 'Midases' and 'warrior chiefs' with a proclivity for offering a selective, if not deceptive, take on the facts. The book ... could not have come at a more relevant time for executives, especially in Canada." The Globe & Mail "CEO-Speak provides glimpses of hidden corporate strategies. Without meaning to, and often more by omission than direct statement, the CEOs reveal a great deal about their attitudes toward their own corporations, its employees and shareholders, and the societies in which these huge conglomerates operate." Peter Desbarats, University of Western Ontario

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Joel H. AmernicRussell Craig
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Book Description McGill-Queen s University Press, Canada, 2007. Paperback. Book Condition: New. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. Deconstructing the double-speak of CEOs from Bill Gates to Jack Welch. Bookseller Inventory # BTE9780773533202

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Book Description McGill-Queen's University Press. Paperback. Book Condition: new. BRAND NEW, CEO-Speak: The Language of Corporate Leadership, Joel Amernic, Russell Craig, In a post-Enron world, corporate accountability and ethical behaviour have become increasingly important. Joel Amernic and Russell Craig consider the implications of the corporate language of leadership. "CEO-Speak" explores the metaphors and persuasive strategies used by leaders at Enron, Microsoft, AOL-TimeWarner, General Electric, IBM, Nortel, Canadian National Railways, Andersen, Disney, and Alcan-Pechiney-Alusuisse. Amernic and Craig show that CEOs are frequently presented as heroes engaged in "the war of business" who can effect astonishing miracles of financial performance and reinvention. Contesting the notion that accounting is objective, "CEO-Speak" serves as an introduction to the controversies and ambiguities in corporate accountability and provides rich examples of the excesses of corporate communication. Bookseller Inventory # B9780773533202

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Book Description 2007. Paperback. Book Condition: New. Paperback. In a post-Enron world, corporate accountability and ethical behaviour have become increasingly important. Joel Amernic and Russell Craig consider the implications of the corpo.Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. 243 pages. 0.349. Bookseller Inventory # 9780773533202

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