Meeting the Collaboration Challenge Workbook: Developing Strategic Alliances Between Nonprofit Organizations and Businesses - Softcover

Drucker, Peter F.

Softcover

ISBN 10: 0787962317 ISBN 13: 9780787962319

Publisher: Jossey-Bass, 2002

Synopsis

In his award-winning book The Collaboration Challenge, James E. Austin demonstrated how nonprofits and businesses can succeed through strategic alliances. Now, in Meeting the Collaboration Challenge, the Drucker Foundation provides specific guidance to help nonprofits of every size put collaboration into practice. This workbook, its companion videotape, and The Collaboration Challenge help your nonprofit organization further its mission through strategic alliances with businesses.

About this title

About the Author

The Peter F. Drucker Foundation for Nonprofit Management, founded in 1990, takes its name and inspiration from the acknowledged father of modern management. By providing educational opportunities and resources, the foundation furthers its mission "to lead social sector organizations toward excellence in performance." To realize its vision for the next ten years, the Drucker Foundation will bring together the best leadership and management voices from across the world with a focus on providing social sector organizations with the ideas and tools that enable them to better serve their customers and communities.

From the Back Cover

In his award-winning book The Collaboration Challenge, James E. Austin demonstrated how nonprofits and businesses can succeed through strategic alliances. Now, in Meeting the Collaboration Challenge, the Drucker Foundation provides specific guidance to help nonprofits of every size put collaboration into practice. This workbook, its companion videotape, and The Collaboration Challenge help your nonprofit organization further its mission through strategic alliances with businesses.

Meeting the Collaboration Challenge emphasizes the assets and capabilities that nonprofit organizations bring to alliances with business. It presents a four-phase process of preparing your organization for alliances, planning alliances, developing alliances, and renewing alliances. Each phase is intended to encourage participation in successful nonprofit-business alliances and to organize information and guide discussions about them. Its practical resources help to:

• Identify assets and capabilities a nonprofit might provide and benefits it might seek in alliances
• Review strategic goals and readiness for developing alliances
• Research each potential alliance to assess strategic fit and opportunities
• Discover additional businesses with which a nonprofit might create alliances
• Design a marketing approach for each alliance
• Develop the management plan for each alliance
• Appraise each alliance and its potential

Through this systematic process for developing your nonprofit's alliances with businesses, you can build collaboration that benefits both partners and the customers and communities they serve.

From the Inside Flap

In his award-winning book The Collaboration Challenge, James E. Austin demonstrated how nonprofits and businesses can succeed through strategic alliances. Now, in Meeting the Collaboration Challenge, the Drucker Foundation provides specific guidance to help nonprofits of every size put collaboration into practice. This workbook, its companion videotape, and The Collaboration Challenge help your nonprofit organization further its mission through strategic alliances with businesses.
Meeting the Collaboration Challenge emphasizes the assets and capabilities that nonprofit organizations bring to alliances with business. It presents a four-phase process of preparing your organization for alliances, planning alliances, developing alliances, and renewing alliances. Each phase is intended to encourage participation in successful nonprofit-business alliances and to organize information and guide discussions about them. Its practical resources help to:

• Identify assets and capabilities a nonprofit might provide and benefits it might seek in alliances
• Review strategic goals and readiness for developing alliances
• Research each potential alliance to assess strategic fit and opportunities
• Discover additional businesses with which a nonprofit might create alliances
• Design a marketing approach for each alliance
• Develop the management plan for each alliance
• Appraise each alliance and its potential

Through this systematic process for developing your nonprofit's alliances with businesses, you can build collaboration that benefits both partners and the customers and communities they serve.

Edition details

• Publisher: Jossey-Bass
• Publication date: 2002
• Language: English
• ISBN 10: 0787962317
• ISBN 13: 9780787962319
• Binding: Paperback
• Edition number: 1
• Number of pages: 96