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Cultural Competence in Health Education and Health Promotion - Softcover

 
9780787986360: Cultural Competence in Health Education and Health Promotion
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Cultural Competence in Health Education and Health Promotion examines the importance of ethnic and cultural factors for community health practice. The first in a new series of book to be published by Jossey-Bass and the American Association for Health Education, this text describes essential theories, models, and practices for working with race, ethnicity, gender, and social issues. The volume editors and their contributors, all experts in this field, cover demographics, disparities, complementary and alternative medicine, spiritually grounded approaches, multicultural populations, culturally competent needs assessment and planning, communication, workforce, program planning, aging, sexual orientation, and future challenges. Useful for both undergraduate and graduate students in the field of health education and health promotion, school health, public health, preventive medicine, nursing, and allied health fields, the publication is essential reading for those learning or practicing health education and health promotion.

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From the Back Cover:
Cultural Competence in Health Education and Health Promotion examines the importance of ethnic and cultural factors for community health practice. Jointly published with the American Association for Health Education and written by a list of contributors who are experts in the field, this book describes essential theories, models, and practices for working with race, ethnicity, gender, and social issues. The authors cover a wide range of topics including demographics, disparities, complementary and alternative medicine, spiritually grounded approaches, multicultural populations, culturally competent needs assessment and planning, communication, workforce, program planning, aging, sexual orientation, and future challenges. This volume is ideal for both undergraduate and graduate students in the fields of health education and health promotion, school health, public health, preventive medicine, nursing, and allied health fields. In addition, the publication is essential reading for those learning or practicing health education and health promotion.

Praise for Cultural Competence in Health Education and Health Promotion

"With demographic shifts to a diverse and, at the same time, an aging population, all human service workers will benefit from this new work. It addresses issues of communication, culture, and cultural competence in clear language with case studies to help clarify issues and highlight future areas of concern. This is a must read for students, researchers, practitioners, and administrators."—Michael J. Ludwig, Ph.D., professor, College of Health and Social Services, New Mexico State University

"Cultural Competence in Health Education and Health Promotion is a definitive text that every health educator and student should read and retain on his or her professional bookshelf. It contains a wealth of information that will be invaluable to the profession."—Larry K. Olsen, Dr.PH., CHES, associate dean, College of Health and Social Services, New Mexico State University

About the Author:
Miguel A. Pérez, Ph.D., CHES, is Professor and Chair of the Department of Health Science, California State University, Fresno, California.

Raffy R. Luquis, Ph.D., M.S., CHES, is associate professor of Health Education, School of Behavioral Sciences and Education, Pennsylvania State University, Harrisburg.

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