The McDonaldization of Society: An Investigation Into the Changing Character of Contemporary Social Life

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9780803990777: The McDonaldization of Society: An Investigation Into the Changing Character of Contemporary Social Life

The fast-food business, most notably Mcdonal ds, revolutionised not only the restaurant business but also American society and ultimately, the world. Using the model of Mcdonalds, the author draws on the theories of Weber to produce a social critique. '

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About the Author:

George Ritzer is Distinguished University Professor at the University of Maryland.

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George Ritzer
Published by Pine Forge Press (1996)
ISBN 10: 0803990774 ISBN 13: 9780803990777
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George Ritzer
Published by Pine Forge Press (1996)
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Ritzer, George
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Ritzer, George
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ISBN 10: 0803990774 ISBN 13: 9780803990777
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