E-Profit: High Payoff Strategies for Capturing the E-Commerce Edge

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9780814405444: E-Profit: High Payoff Strategies for Capturing the E-Commerce Edge
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Identifies cultural challenges faced by companies transitioning to e-commerce venues and, through a discussion of both effective and unsuccessful attempts, offers advice on managing the change.

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About the Author:

Peter S. Cohan (Marlborough, MA) is president of his own management consulting firm that specializes in identifying and exploiting new business opportunities. He previously worked at The Monitor Company, a consulting firm co-founded by Michael E. Porter of the Harvard Business School. He is author of The Technology Leaders and Net Profit.

Review:

...This work will serve as a blueprint for companies contemplating the jump to the web. -- Library Journal, March 15, 2000

If you are a member of senior management looking to move your company into e-commerce, e-Profit...will capture you in the first few pages. -- e.now report

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