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Business today is global—and success requires a new set of skills. But not to worry, whether you're negotiating with vendors in Asia, exploring potential markets in Africa, or leading a diverse team at home, you don't have to master the nuances of every culture you encounter. With Cultural Intelligence, or CQ, you can lead effectively in any context.
Featuring fresh research, case studies, and statistics on the ROI of improving your CQ, this new edition of Leading with Cultural Intelligence details a powerful, four-step model for becoming more adept at managing across cultures:
Drive—boost your motivation for and confidence in interacting with other cultures
Knowledge—understand the relevance of differences in religion, values, norms, and languages
Strategy—plan ahead for unfamiliar cultural settings, but remain flexible if actual experience differs from expectations
Action—successfully adapt your behavior to each situation
With Leading with Cultural Intelligence as your guide, you'll be able to thrive in any business environment—whether it's across the world or in your own backyard.
Cultural intelligence (CQ) is a critical capability for effective leadership in our multicultural, global world. You don’t need to speak multiple languages or have a Ph.D. in international relations to succeed, but you do need to master the art of fast adaptability within different cultural contexts, whether you’re exploring potential markets in Africa, negotiating with vendors in Asia, or simply leading a diverse team in your own office.
A globally recognized way of assessing and improving effectiveness for culturally diverse situations, CQ is rooted in research conducted by scholars around the world. As more and more organizations expand their diversity and international presence—and adopt CQ as a key component of leadership development—it is essential that you increase your own cultural intelligence, and learn to foster it in your people.
Now fully updated, the second edition of Leading with Cultural Intelligence features brand new research, case studies, and statistics on the ROI of improving your CQ, as well as fresh examples from Google, IBM, Facebook, and other organizations. Practical and insightful, the book presents a powerful, four-part model for becoming more adept at managing across cultures:
Drive. Boost your own motivation for, and confidence in, interacting with other cultures.
Knowledge. Understand how differences such as values, norms, religion, family, laws, education, languages, and economic influences affect the way people think and behave.
Strategy. Learn to plan ahead for unfamiliar cultural settings while remaining flexible.
Action. Choose the right verbal and nonverbal behaviors, depending on context, and successfully adapt your behavior to each situation.
Easy to grasp and follow, the CQ model offers a straightforward, repeatable method for relating to and inspiring people from different national, ethnic, and organizational cultures in an ongoing cycle. The book provides valuable insights into common situations, from eating unfamiliar local delicacies to negotiating business deals, through the stories of frequent cross-cultural travelers and practices used by effective global leaders. You’ll learn how to lead cross-culturally—and continually grow in proficiency and comfort—by understanding the common factors that are critical to all cross-cultural efforts and to becoming an effective global leader.
The world has increasingly grown smaller...but for those with CQ, the possibilities for success are greater than ever. Filled with up-to-the-minute advice, Leading with Cultural Intelligence enables you to thrive in any business environment—whether it’s across the world or in your own backyard.
DAVID LIVERMORE, Ph.D., is President and Partner at the Cultural Intelligence Center and a visiting research fellow at Nanyang Technological University in Singapore. He has done training and consulting for leaders in more than 100 countries and is the author of The Cultural Intelligence Difference.
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