The 27 Most Common Mistakes In Advertising

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9780814454787: The 27 Most Common Mistakes In Advertising

Advice is offered on how to choose an agency and plan an advertising campaign and case studies illustrate errors that are frequently made

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Benn, Alec
Published by American Management Associatio (1979)
ISBN 10: 081445478X ISBN 13: 9780814454787
New Hardcover Quantity Available: 2
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Murray Media
(North Miami Beach, FL, U.S.A.)
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Book Description American Management Associatio, 1979. Hardcover. Book Condition: New. Never used!. Bookseller Inventory # P11081445478X

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