The Seeds of Innovation: Cultivating the Synergy That Fosters New Ideas

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9780814471463: The Seeds of Innovation: Cultivating the Synergy That Fosters New Ideas
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This is a practical guide to getting profitable and strategic creative contributions from every employee.

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Book Description:

Breakthrough innovation is a prerequisite for success in almost any organization, yet the actual management of innovation has only recently begun to receive the attention it deserves. Here, innovation thought leader Elaine Dundon offers a ""how-to"" prescription for building creative and strategic innovation skills at all levels of an organization (rather than focusing on decision-making levels only) -- and explains how to produce measurable results that translate directly to the bottom line.

Using field-tested concepts and practical examples, and featuring easy-to-apply processes and concrete thinking tools, this straight-talking book provides a broadly applicable guide to innovation -- one that’s not limited to a specific industry sector. Today’s most comprehensive, one-stop innovation resource, it describes:

* The three necessary components of innovation -- creative, strategic, and transformational thinking

* Methods for applying innovative thought to existing products, processes, and business models

* 90 great innovations and 90 trends to consider

From the Author:

When I wrote The Seeds of Innovation, I wanted to write a practical book that would be different than most of the academic, theoretical books written on the subjects of Innovation and Innovation Management. I trust that you will find The Seeds of Innovation to be a thought-provoking, easy to understand, how-to book for stimulating innovative thinking at the individual level, as well as, if you are a manager or leader, at the team and organizational levels. Keep innovating!

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Other Popular Editions of the Same Title

9780814415719: The Seeds of Innovation: Cultivating the Synergy That Fosters New Ideas

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ISBN 10:  0814415717 ISBN 13:  9780814415719
Publisher: AMACOM, 2002
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