Media Management in the Age of Giants: Business Dynamics of Journalism, Second Edition

3.78 avg rating
( 9 ratings by Goodreads )
 
9780826351630: Media Management in the Age of Giants: Business Dynamics of Journalism, Second Edition

The emergence of giant media corporations has created a new era in mass communications. The world of media giants―with a focus on the bottom line―makes awareness of business and financial issues critical for everyone in the industry. This timely new edition of a popular and successful textbook introduces basic business concepts, terminology, history, and management theories in the context of contemporary events. It includes up-to-date information on technology and addresses the major problem facing media companies today: How can the news regain profitability in the digital age?

Focusing on newspaper, television, and radio companies, Herrick fills his book with real-life examples, interviews with media managers, and case studies. In a time when all the rules are changing because of digital technology, conglomeration, and shifting consumer habits, this text is a vital tool for students and working journalists.

"synopsis" may belong to another edition of this title.

From the Author:

This is the second edition of a popular college journalism textbook, updated with new developments in the media industry. It is available as an ebook or paperback.

From the Back Cover:


"With clarity, precision, and wisdom, Dennis Herrick remembers what many J-schools forget: that not even the most polished editorial skills prepare journalists for the day they cross over into management. Suddenly it's a world of budgets, personnel, marketing, technology, laws, and risk in addition to those basic skills. In this era of huge, money-driven conglomerates, finding the balance is devilishly difficult. But it is a balance that will make or break careers. An essential book." --Richard McCord, award-winning journalist and author of The Chain Gang: One Newspaper versus the Gannett Empire.

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Dennis F. Herrick
Published by University of New Mexico Press
ISBN 10: 0826351638 ISBN 13: 9780826351630
New Softcover Quantity Available: 1
Seller:
Rating
[?]

Book Description University of New Mexico Press. Book Condition: BRAND NEW. BRAND NEW Softcover - This timely new edition of a popular and successful textbook introduces basic business concepts, terminology, history, and management theories in the context of contemporary events. It includes up-to-date information on technology and addresses the major problem facing media companies today: How can the news regain profitability in the digital age? A Brand New Quality Book from a Full-Time Veteran Owned Bookshop in business since 1992!. Bookseller Inventory # 2642964

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 48.94
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

2.

Herrick, Dennis F.
ISBN 10: 0826351638 ISBN 13: 9780826351630
New Quantity Available: 1
Seller:
Pbshop
(Wood Dale, IL, U.S.A.)
Rating
[?]

Book Description 2012. PAP. Book Condition: New. New Book.Shipped from US within 10 to 14 business days. Established seller since 2000. Bookseller Inventory # IB-9780826351630

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 49.62
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

3.

Dennis F. Herrick
Published by University of New Mexico Press, United States (2012)
ISBN 10: 0826351638 ISBN 13: 9780826351630
New Paperback Quantity Available: 1
Seller:
The Book Depository US
(London, United Kingdom)
Rating
[?]

Book Description University of New Mexico Press, United States, 2012. Paperback. Book Condition: New. Second Edition. Language: English . Brand New Book. The emergence of giant media corporations has created a new era in mass communications. The world of media giants - with a focus on the bottom line - makes awareness of business and financial issues critical for everyone in the industry. This timely new edition of a popular and successful textbook introduces basic business concepts, terminology, history, and management theories in the context of contemporary events. It includes up-to-date information on technology and addresses the major problem facing media companies today: How can the news regain profitability in the digital age?Focusing on newspaper, television, and radio companies, Herrick fills his book with real-life examples, interviews with media managers, and case studies. In a time when all the rules are changing because of digital technology, conglomeration, and shifting consumer habits, this text is a vital tool for students and working journalists. Bookseller Inventory # AAC9780826351630

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 58.41
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

4.

Dennis F. Herrick
Published by University of New Mexico Press, United States (2012)
ISBN 10: 0826351638 ISBN 13: 9780826351630
New Paperback Quantity Available: 1
Seller:
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description University of New Mexico Press, United States, 2012. Paperback. Book Condition: New. Second Edition. Language: English . Brand New Book. The emergence of giant media corporations has created a new era in mass communications. The world of media giants - with a focus on the bottom line - makes awareness of business and financial issues critical for everyone in the industry. This timely new edition of a popular and successful textbook introduces basic business concepts, terminology, history, and management theories in the context of contemporary events. It includes up-to-date information on technology and addresses the major problem facing media companies today: How can the news regain profitability in the digital age?Focusing on newspaper, television, and radio companies, Herrick fills his book with real-life examples, interviews with media managers, and case studies. In a time when all the rules are changing because of digital technology, conglomeration, and shifting consumer habits, this text is a vital tool for students and working journalists. Bookseller Inventory # AAC9780826351630

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 59.87
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

5.

Herrick, Dennis F.
Published by University of New Mexico Press (2012)
ISBN 10: 0826351638 ISBN 13: 9780826351630
New Quantity Available: 1
Seller:
Books2Anywhere
(Fairford, GLOS, United Kingdom)
Rating
[?]

Book Description University of New Mexico Press, 2012. PAP. Book Condition: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Bookseller Inventory # IB-9780826351630

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 51.96
Convert Currency

Add to Basket

Shipping: US$ 11.99
From United Kingdom to U.S.A.
Destination, Rates & Speeds

6.

Herrick, Dennis F.
Published by University of New Mexico Press (2012)
ISBN 10: 0826351638 ISBN 13: 9780826351630
New Paperback Quantity Available: 1
Seller:
Murray Media
(North Miami Beach, FL, U.S.A.)
Rating
[?]

Book Description University of New Mexico Press, 2012. Paperback. Book Condition: New. Never used!. Bookseller Inventory # 0826351638

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 63.51
Convert Currency

Add to Basket

Shipping: US$ 1.99
Within U.S.A.
Destination, Rates & Speeds

7.

Dennis F. Herrick
ISBN 10: 0826351638 ISBN 13: 9780826351630
New Paperback Quantity Available: 1
Seller:
Grand Eagle Retail
(Wilmington, DE, U.S.A.)
Rating
[?]

Book Description Paperback. Book Condition: New. 2nd. Paperback. The emergence of giant media corporations has created a new era in mass communications. The world of media giants?with a focus on the bottom line?makes awareness of business an.Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 416 pages. 0.612. Bookseller Inventory # 9780826351630

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 70.95
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

8.

Herrick, Dennis F.
Published by University of New Mexico Press (2012)
ISBN 10: 0826351638 ISBN 13: 9780826351630
New Paperback Quantity Available: 1
Seller:
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description University of New Mexico Press, 2012. Paperback. Book Condition: New. Bookseller Inventory # DADAX0826351638

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 69.18
Convert Currency

Add to Basket

Shipping: US$ 4.99
Within U.S.A.
Destination, Rates & Speeds

9.

Herrick, Dennis F.
Published by University of New Mexico Press
ISBN 10: 0826351638 ISBN 13: 9780826351630
New PAPERBACK Quantity Available: 1
Seller:
Russell Books
(Victoria, BC, Canada)
Rating
[?]

Book Description University of New Mexico Press. PAPERBACK. Book Condition: New. 0826351638 Special order direct from the distributor. Bookseller Inventory # ING9780826351630

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 74.93
Convert Currency

Add to Basket

Shipping: US$ 7.00
From Canada to U.S.A.
Destination, Rates & Speeds

10.

Herrick, Dennis F.
Published by Univ of New Mexico Pr (2012)
ISBN 10: 0826351638 ISBN 13: 9780826351630
New Paperback Quantity Available: 1
Seller:
Revaluation Books
(Exeter, United Kingdom)
Rating
[?]

Book Description Univ of New Mexico Pr, 2012. Paperback. Book Condition: Brand New. 2nd edition. 399 pages. 8.75x6.00x1.05 inches. In Stock. Bookseller Inventory # x-0826351638

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 81.72
Convert Currency

Add to Basket

Shipping: US$ 7.99
From United Kingdom to U.S.A.
Destination, Rates & Speeds

There are more copies of this book

View all search results for this book