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This price guide has been called the 'bible' of Coca-Cola collectibles - and with good reasonl This impressive 11th edition of the hobby's standard reference depicts, describes, and values more Coca-Cola Company marketing, advertising, and promotional items than any other published source. The new volume covers items produced from the 1880s through the 1960s, and includes 96 full-colour pages; photographs and descriptions of previously undocumented items; up-to-date pricing information; and revised guidelines for collectors. Features: Current market prices for every item depicted and described; New colour sections featuring trays, calendars, and other highly sought after items; Includes additional, recently found rare pieces not shown in any other collector guide; Contains an expanded and improved bottles section; New chapters include Coca-Cola candy and Coke's 'Diamond Design' from the 1960s; Offers new guidelines for grading and evaluating Coca-Cola items.
"synopsis" may belong to another edition of this title.
Allan Petretti is the leading expert on market trends and values of Coca-Cola collectibles. He's been collecting, dealing and promoting this collecting arena since the early 1970s. He frequently conducts seminars around the nation, and is a noted appraiser whose expertise is called upon for special collector events at The World of Coca-Cola in Atlanta, GA. He's also been quoted in the Wall Street Journal, New York Times, USA Today, The Robb Report, Ladies Home Journal, and the London Times.
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Book Description Vestal Press, 1989. Condition: New. book. Seller Inventory # M0870695312