Esopo, Lecciones De Negocios Poderosas/powerfulbusiness Lessons from Aesop And America's Best Leaders: Conceptos De Negocios Eficaces Tomados De Las ... from the Fables of Aesop (Spanish Edition)

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9780881138702: Esopo, Lecciones De Negocios Poderosas/powerfulbusiness Lessons from Aesop And America's Best Leaders: Conceptos De Negocios Eficaces Tomados De Las ... from the Fables of Aesop (Spanish Edition)
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Es muy facil sentirse abrumado por el gran volumen de libros de negocios que inundan el mercado actual. Aun mas desalentador es el trabajo de desglosarlos con tal de encontrar "la pepita de oro" de sabiduria dentro de ellos. David Noonan ha simplificado el proceso proveyendo una base bien documentada de los consejos mas esenciales que los libros de negocios mas grandiosos contienen en sus paginas. Ademas, haciendo una sabia mezcla del sentido en  los negocios modernos y la antigua sabiduria, el ha usado las historias de Esopo como plataforma para abordar estas 50 lecciones. De forma entretenida e informativa, Esopo, lecciones de negocios poderosas incluye consejos de lideres bien conocidos como Bill Gates, Sam Walton, Donald Trump y Lee Iacocca. Los articulos cortos y de facil lectura cubren cada aspecto de la vida corporativa: negociaciones, contrataciones y despidos, uniones de organizaciones y adquisiciones, mercadeo y ventas al igual que la administracion diaria.

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About the Author:

David Noonan has worked in the international consulting engineering industry for more than twenty-five years. He has coauthored two engineering textbooks and more than three dozen professional papers and has been a guest lecturer at the Massachusetts Institute of Technology and Northeastern University. He lives with his wife and family in Hanover, Massachusetts. For more information, visit www.aesopandtheceo.com.

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