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A new edition of a popular text, updated to reflect recent changes in the international markets, the changes wrought by the deregulation of transporation in the U.S., and the newly allowed trading of agricultural options on the commodity exchanges. At the macro level, this book provides a comprehensive description of the competitive marketing environments faced by farmers, assemblers, processors, wholesalers, food retailers, and food service firms. At the micro level, this Third Edition maintains the business marketing approach to marketing firm problems that was so innovative in the first edition. Chapter order and general subject matter are still similar to the well-received second edition, where chapters are organized under the headings of Marketing, Market Competition, and Consumer Markets; The Marketing System; and Public Policy Issues in Marketing-Procurement.
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- PublisherGrid Pub
- Publication date1978
- ISBN 10 0882441701
- ISBN 13 9780882441702
- BindingUnknown Binding
- Number of pages430
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The agricultural marketing system (Grid series in agricultural economics)
Published by
Grid Pub
(1978)
ISBN 10: 0882441701
ISBN 13: 9780882441702
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Hardcover
First Edition
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Book Description Hardcover. Condition: Very good. Dust Jacket Condition: no dust jacket. First Edition. Very good/ no dust jacket/ Hardback/ 1978/ previous owner's name signed/ 1st editionLisa 689. Seller Inventory # 0907280004
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The agricultural marketing system (Grid series in agricultural economics)
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Book Description unknown_binding. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!. Seller Inventory # S_350383158
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