Robert Wood Johnson -- The Gentleman Rebel

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9780966288209: Robert Wood Johnson -- The Gentleman Rebel
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The fascinating story of the life and times of Robert Wood Johnson, a creative and dynamic leader who put the public trust before profit. He made Johnson & Johnson one of the world's great companies, then left his fortune to The Robert Wood Johnson Foundation to improve health care in America.

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About the Author:

Lawrence G. Foster was a journalist before joining Johnson & Johnson, where he became Corporate Vice President of Public Relations. In that role he helped manage the two Tylenol crises, which are recounted in detail in the book. He received the Gold Anvil and the Atlas Award from the Public Relations Society of America, and the Hall of Fame Award from the Arthur W. Page Society. He is author of A Company That Cares, the history of Johnson & Johnson. A graduate of The Pennsylvania State University, he is a Distinguished Alumnus, an Alumni Fellow and the recipient of the 1999 Lion's Paw Medal for service to the university. He is a Trustee of The Robert Wood Johnson Foundation in Princeton, N.J., the nation's largest health care philanthropy.

Review:

"...interesting company history. Don't skim the chapter on the Tylenol crisis.... Johnson's fingerprints are all over the company's casebook response." -- USA Today

"An interesting book about one of America's great companies . . . and Robert Wood Johnson's revolutionary management concepts." -- Tampa Tribune, FL

"An interesting book about one of America's great companies . . . and Robert Wood Johnson's revolutionary management concepts." -- Tampa Tribune, FL

"Drawing on 10 years of personal contact and more than 150 interviews, Foster wrote with a sense of purpose." -- Home News Tribune, NJ

"Drawing on 10 years of personal contact, 250,000 pages of documents and more than 150 interviews, ...Foster wrote with a sense of purpose." -- Home News Tribune, NJ

"Johnson lived his professional and personal life with flair and tenacity." -- Worldwide, J&J

"Robert Wood Johnson's Credo is a statement of ideals and vision that sets a standard for American business. Its impact can be seen in everything from the company's acclaimed handling of the Tylenol crisis (which is recounted in the book) to Johnson & Johnson's first-place standing in a study of corporate reputations published recently in the Wall Street Journal." (Business to Business, Ft. Lauderdale/Miami (Dec. '99)) -- Business to Business, Ft. Lauderdale/Miami

"The book is a primer for anyone with a vent for the historical elements of health care and corporate trust." -- Yardley News, PA

"This is a warts-and-all biography. It tells of Johnson's achievements . . . and also his shortcomings." -- Business News - New Jersey

"This is a warts-and-all biography. It tells of Johnson's achievements . . . and also his shortcomings." -- Business News - New Jesey

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