Outreach Works: Strategies for Expanding Health Access in Communities

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9780967878218: Outreach Works: Strategies for Expanding Health Access in Communities

"This useful book provides proven models and helpful how-to information for making outreach work," says Ron Pollack, Executive Director of Families USA.

With more options for publicly funded health programs, states are still struggling to enroll their residents in health care. This new resource tackles the question: If coverage is available, why is enrollment so difficult?

Outreach Works includes:
-168 pages of field-tested, jargon-free information. -Nuts-and-bolts information needed to create effective partnerships with communities.
-Tried-and-true outreach strategies that produce real results.
-Practical outreach resources and user-friendly enrollment tools.
-Examples of successful models and best practices for outreach, enrollment, and post-enrollment efforts promoting use of services.

Outreach Works walks the reader through how Massachusetts developed successful models for community-based outreach to become a leader in the nation in outreach and enrollment.

Find out:
-Why community is the key to successful enrollment.
-How to engage communities in outreach, enrollment, and follow-up and the use of health care services.
-What's working, what's not, and how to keep the goal in reach.

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About the Author:

Michael DeChiara is the Director of Health Access Programs for AHEC/Community Partners, a program of the Massachusetts statewide AHEC system and the University of Massachusetts Medical School. Michael oversees the statewide program addressing issues of health care access: the Health Access Networks is a program that convenes community, governmental representatives, and advocates to promote effective outreach and enrollment for health coverage programs. Michael has experience with community-based, state, and national initiatives addressing issues of community development, heatlh access, and community organizing. Michael holds a dual Master's degree in Public Policy and Non-Profit Management from Tufts University.

Ellen Unruh is the Program Coordinator of the Health Access Networks, a project of AHEC/Community Partners. The Health Access Networks provide a forum for the exchange of information among community-based organizations, state agencies, and all others who are interested in connecting uninsured or underinsured individuals to health care. Ellen received her Master's degree in social work from the University of Wisconsin-Madison. She has been invovled in leadership and community development efforts for over 10 years. Before moving to Massachusetts, Ellen originated a statewide outrech program at the University of Kansas and conducted leadership trainings for parents with disabilities at the University of Wisconsin.

Tom Wolff, PhD, is a nationally recognized authority on coalition building and community development with over 30 years experience training and consulting to organizations, foundations, grassroots community groups, and governments across the country. Dr. Wolff is presently Director of AHEC/Community Partners of the University of Massachusetts Medical School, a technical assistance and training program for those involved in coalition building and community development. Tom serves as Director of Commyunity Development for the Office of Community Programs of the University of Massachusetts Medical Center, and holds an academic appointment in the Department of Family Medicine and Community Health at the University of Massachusetts Medical School.

Anne Rosen first worked on rural health access issues back in the 1960s in California, coordinating Student Health Projects for USC School of Medicine. After a 30-year detour, which included earning a Masters Degree in English and secondary teaching certification from the University of Massachusetts at Amherst, Anne returned to the health care arena as Coordinator of Entry to Health Care, a health care access program centered around MassHealth outreach and enrollment, operated at that time by the Children’s Health Program in Great Barrington MA. For the past two years she has been working with the Health Access Team at AHEC/Community Partners, a program of the Massachusetts Statewide AHEC system and the University of Massachusetts Medical School, as Program Coordinator of the federally-funded Moving Beyond Enrollment program.

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