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Provides practical advice on selling to the 80% of the market that is responsible for all purchases -- WOMEN! Addresses critical points in the sales process that can make or break sales. Describes key distinctions in the way women make purchasing decisions. Provides advice on selling to men and women as a couple.
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Sharon Roberts is a professional speaker, executive coach, and seminar leader who speaks and writes on issues related to sales, customer service, leadership, and presentation skills. She is also a principal with Roberts & Roberts Associates based in Plano, Texas. Sharon holds a degree in business and public relations from the University of Texas. She is in demand as a media commentator and has appeared on CNN.Review:
I have shared this book with friends in the selling field and currently make it mandantory reading for every person in our company. The investment in this book is the best deal since Manhattan was purchased for a few bead and trinkets. -- Tom Atchley, President, Oren Atchley Co., Inc.
Since I work with, and deal with, so many very capable women, I thought I had overcome whatever bad habits/behaviors I may have picked up over the years. But, I caught myself a couple of times already and will obviously have to keep reminding myself about those things that you so correctly pointed out. -- Dave Robertson, Sales Manager, Lennox Industries
You have written an extraordinarily perceptive book on an exceptionally important topic for firms that really want to please customers. -- Bernard Liebowitz, Ph.D., President, Liebowitz & Associates, PC
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Book Description Roberts & Roberts Associates, 1999. Condition: New. book. Seller Inventory # M0970061900
Book Description Roberts & Roberts Associates, 1999. Paperback. Condition: New. Never used!. Seller Inventory # P110970061900