Shipley Capture Guide Winning Strategic Business

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9780971424432: Shipley Capture Guide Winning Strategic Business
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Shipley is pleased to announce the upcoming release of the first edition Shipley Capture Guide. Over 200 pages of guidelines, best practices, and tips for improving this critical phase of business development: capture management. The Capture Guide is organized around key process areas as shown below. Several relevant topics provide guidance on each area. The guide also provides a valuable roadmap that serves as a framework for ensuring effective capture planning. Business development professionals will find value in referring to these best practices that include an annotated Capture Plan template that provides a model for capture teams responsible for producing this critical document. Some topics include: Competitor Assessment Selling to the Government Customer Source Selection Business Intelligence Planning for Program Execution Included with the Capture Guide is the hard copy book plus a CD with all content, graphics, and information necessary to improve performance. The guide will also be included in Shipley s new Capturing Federal Business workshop which will be released in late summer, 2008.

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About the Author:

Mary Ann Anelli, Vice President of Capture Consulting for Shipley Associates, has 24 years of federal government and private industry experience helping organizations succeed in capturing new and existing federal opportunities. Her areas of expertise are in creating and delivering business development training curricula, coaching senior executives and other staff on capturing federal business, and leading capture/proposal strategy development. She is a member of APMP and holds a professional level of accreditation.

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Mary Ann Anelli
Published by Shipley Associates (2008)
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