The companion guide to Buyer-Approved Selling that reads like a novel!
This entertaining, informative book is based on the experiences of real sales professionals who have jump-started their careers with Buyer-Approved methods.
Follow the adventures of Jack and Morena, two rookie sales reps, as they try to navigate the formidable world of corporate sales. Watch as they discover Buyer-Approved research and completely change the way they sell. See what happens when they stop guessing what buyers want and start making it as easy as possible for their prospects to become customers.
The Sales Star will bring Buyer-Approved sales concepts to life for you!
The Sales Star: read today...use tomorrow.
"synopsis" may belong to another edition of this title.
A respected teacher of sales and marketing skills, with more than 20 years of corporate sales experience, Michael Schell is the President and CEO of The Approved Group Inc. The companies produce, market and license the Approved Series of books and associated workshops. Michael has often thought: If you are going to write a book, write the one you always wanted to read but could never find.
Mike is highly in demand as a keynote speaker. He brings dynamic personal style and great energy to his presentations of the Approved experience, conveying a wealth of insight and advice with refreshing directness and inspiring immediacy. Backed by extensive research and his own first-hand knowledge, Mike’s approach engages audiences by illustrating and illuminating the Approved Secrets in a concrete, ready-to-use form that people can apply right away.Review:
"It’s one thing to learn something, and another to apply it. This book will help you do both." -- Mitch Bardwell, Director & Assistant General Manager Sales Training Division, Canon U.S.A., Inc.
"The Sales Star shows how to apply the concepts and ideas from Buyer-Approved Selling to create a winning sales strategy." -- Kimberly Castagnetta, Vice President, Learning and Development, IKON Office Solutions
"This book shows how a sales person should organize, prepare, and set proper expectations with customers and internal resources." -- Frank Bernieri, Division Vice President, Sales Productivity and People Development, ADP Inc.
"This step-by-step companion story shows you how to be a sales star, just like its hero." -- Wesley J. Johnston, Ph.D., Executive Director Center for Business and Industrial Marketing Robinson College of Business, Georgia State University
"About this title" may belong to another edition of this title.
Book Description Approved Publications, 2004. Paperback. Book Condition: New. Never used!. Bookseller Inventory # P110973167521
Book Description Approved Pubns, 2004. Paperback. Book Condition: New. book. Bookseller Inventory # M0973167521