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This CD set is unlike other business CD sets.It is precisely targeted to the needs of first-time business owners. The CD set is filled with practical advice, realistic case studies. Jim R. Sapp, start-up expert and founder and director of the American Small Business Institute, has provided exactly the information that novice entrepreneurs are looking for in the first volume of his American Dream Series, Starting Your First Business: Gain Independence and Love Your Work.A "Must Read" for Anyone Starting a New Business!
There are lots of cd sets out there on how to sell a product or write a business plan. But this is the only cd set taken directly from the book that takes potential entrepreneurs step by step through the entire business start-up process.
The CD covers such topics as:
· Where to Find Money
· How to Set Up your Company to Protect your Assets
· Personality Traits of a Successful Business Owner
· How to Test your Product or Service
· Ways to Evaluate a Franchise
"synopsis" may belong to another edition of this title.
JIM R. SAPP is an international business consultant and speaker with more than 25 years experience as a business owner and entrepreneur. He is Founder and Director of the American Small Business Institute, and recipient of the "Entrepreneur of the Year" and "Blue Chip Enterprise" awards. Jim Sapp, a nationally recognized "Entrepreneur of the Year," draws upon his own years of experience building new companies to give readers the basic, yet critical guidelines for planning and building a profitable company.
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