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2004, trade paperback edition, Smokin' Donut Books, Jamestown, RI, 323 pages. The author specializes in helping company owners increase their revenues. Recently, infomercials have stressed the idea of having various streams of revenues. Here is a title that addresses what happens when your streams dry up.
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Book Description Smokin' Donut Books, Jamestown, R I Usa, 2004. Softcover. Condition: New. First Edition. Marfree, acidfree Fine 1stEd IS NEW; no names, not marked-in, underscored, clearance or discard. Mails from NYC usually within 12 hours. ; 6 x 9 in.; 325 pages; \nFull of insight and ideas you can put right to work, Sept 16, 2004\nReviewer: M. H. McIntosh "B2B sales lead expert" (North Kingstown, RI) - \nI've known Kristin Zhivago and have been reading her newsletters and columns in leading marketing publications for years. So her new book, "Rivers of Revenue: What to do When the Money Stops Flowing" was required reading for me. \n\nKristin always seems to be able to cut through the fog of business, focus on the essence of a problem, then quickly identify the right path to a solution. Not always an easy task! But that's just what she does again in this book. \n\nAlthough I mentally groaned when I realized the beginning of the book was a parable, I quickly got caught up in the tale and found it full of useful lessons. \n\nThen Kristin changed directions, applying the lessons of the parable to today's real life situations. Although some of the lessons and suggestions seemed obvious to me, I found myself thinking that many business owners and managers I've met didn't appear to have learned these lessons, and must if they want their businesses to grow or prosper. \n\nWhen I finished the book on a recent cross-country flight, I realized it was a engaging quick read, unlike many business books that provoke more naps than thoughts. And I also realized it was chock-full of insight and ideas that I could apply to both my own and my client's businesses. \n\nI now plan to buy a number of copies of Rivers of Revenue to share with my clients and business friends. Seller Inventory # 18640