"I found this little tape measure marked 'Zippo' that actually looks like it was made from the bottom half of a Zippo lighter. Ever hear of something like that?" Depending on how long you have been collecting, this may seem like a silly question. However, if you think about it, at some point we have all said to ourselves, "I didn't know Zippo made a ..." Zippo Manufacturing Company is known for producing windproof pocket lighters that always work, but ... golf balls? Actually, since 1960 the company's promotional products division has offered a wide range of items that do not produce a flame, including pocketknives, writing instruments, key holders and yes - even golf balls! Each of these top quality products had the capability to be imprinted with any company's logo and all carried Zippo's famous lifetime guarantee. Inside these pages lie an outlined, comprehensive study and documentation of Zippo's "other" product lines, accompanied by hundreds of colorful photographs. What items were offered, when they were introduced, how they evolved, when they were discontinued and why, are all topics addressed. Volume I is the first half of this story and covers the 1960s and 1970s in their entirety. Additional sections also included discuss Zippo's Art Department, product finishes and imprinting processes employed, plus a look at Zippo Canada. And You Thought Zippo Only Made Lighters will prove to be an invaluable reference to anyone with an interest in Zippo as it is the first published work to focus exclusively on the company's non-lighter product lines. True Zippo collectors will appreciate discovering more about the company, the products, and their own collection.
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