No hype. No theory. No razzle-dazzle. Just three decades of experience from one of the preeminent commentators on the network marketing scene.
John David Mann writes about the network marketing experience from a unique perspective. As a journalist, he has conducted interviews with leading business experts and the industry’s top corporate and field leaders. As a practicing network marketer who has built a sales/distribution organization of over 100,000 people, he is also keenly in touch with the day-to-day, in-the-trenches realities of the business. Now The Zen of MLM, Second Edition brings together 101 of his most popular essays on life, leadership and network marketing, including:
Residual Income, Residual Impact — One of the most widely reprinted essays in network marketing history.
Leaders Hold a Vision — The underground classic that inspired a generation of entrepreneurs.
The Ultimate Secret to Handling Objections — How to go beyond techniques to the heart of the matter.
First, Do No Harm — Why the “three-foot rule” does more harm than good.
Cutting a New Path — How network marketing has grown up, and why so many highly respected opinion leaders, from economists to senators, are saying such good things about it.
And dozens more.
For the last three decades Mann’s trademark blend of big-picture objectivity, hands-on practicality, and intimately personal insight has helped thousands of people build stronger, more successful, and more fulfilling businesses. Now it will do the same for you.
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