In this prequel to the bestselling Tour:Smart, label owner, speaker, entrepreneur, drummer, and producer Martin Atkins has collected advice and contributions from more than 200 industry professionals covering everything a person needs to know about being in a band and succeeding on their own terms. Topics range from starting and naming a new band, recording, packaging, social media, local scenes, event management, and more. The book’s illustrations and highly readable, down-to-earth style make it essential for any artist in any genre.
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Martin Atkins has spent three decades in the music business, spanning across genres, borders, and industries. He has played drums with Public Image Limited, Killing Joke, Ministry, and Nine Inch Nails, and is the founder of the band Pigface, as well as Inivisble Records and Mattress Factory Studios. He is the author of Tour:Smart and Welcome to the Music Business: You’re F**ked! He lives in Chicago.
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