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Products Unraveled: How to Start and Manage Your Own Product Based Small Business - Softcover

 
9780983132813: Products Unraveled: How to Start and Manage Your Own Product Based Small Business
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Products Unraveled: How to Start and Manage Your Own Product Based Small Business is the second book in the Business Unraveled series. Following the same visual format at Fashion Unraveled, Products Unraveled was written for individuals starting a business in product development and manufacturing. This book introduces the concepts of customer development, marketing and working with contractors. There are many product based businesses and all follow the same basic rules. Products Unraveled introduces the manufacturing industry to the entrepreneur and walks one through the business implementation process. Products Unraveled sheds light on the practice of budgeting, pricing and developing a business plan.Products Unraveled is user friendly and was designed for the creative individual.This edition features 275 pages, transforming this into a well rounded resource for every product based business.

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About the Author:
Jennifer Lynne Matthews is an educator, currently working at Los Angeles’s Fashion Institute of Design and Merchandising. During her time at FIDM, Matthews has authored two books on starting a fashion business and is working on a series of lingerie design books due out in 2011. Matthews is head designer and owner of the company Porcelynne Lingerie and has been manufacturing intimate apparel for the past 10 years.

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  • PublisherLos Angeles Fashion Resource
  • Publication date2011
  • ISBN 10 098313281X
  • ISBN 13 9780983132813
  • BindingPaperback
  • Number of pages276

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