The Nametag Principle: 366 Daily Practices to Make Your Brand More Engaging, More Joinable, More Human and More Approachable - Softcover

Scott Ginsberg

Softcover

ISBN 10: 0983140553 ISBN 13: 9780983140559

Publisher: HELLO, my name is Scott!, 2011

Synopsis

If they can't come up to you, how will they ever get behind you?

In this daily devotional, approachability expert Scott Ginsberg will teach you essential elements like:

*Appeal to the heard mentality
*Choose being real over being right.
*Decide how you want to leave people.
*I told you so leads to I resent you so.
*Maintain a posture of grace.
*Learn to look good naked.
*Make your mission more than a statement.
*Make your mission more than a statement.
*Punch a few stamps on their sandwich card.
*Reward people for making mistakes.
*Reprogram people's experience banks.
*Values aren't taught, they're caught.

About this title

About the Author

Scott Ginsberg is the only person who wears a nametag twenty-four seven. More importantly, he s the only person in the world who made a career out of wearing a nametag twenty-four-seven. As the author of thirteen books, a professional speaker, award-winning blogger and the producer of NametagTV.com, Scott s publishing and consulting company specializes in approachability, identity and execution. He s been featured on every major news network in the country including The Wall Street Journal, USA Today, NPR, MSNBC, FastCompany and, even wrote a quiz for COSMO Magazine. When he s not traveling around the world giving speeches, Scott lives in St. Louis, Missouri, where he can usually be found hard at work in his living room and, yes still wearing a nametag.

Edition details

• Publisher: HELLO, my name is Scott!
• Publication date: 2011
• Language: English
• ISBN 10: 0983140553
• ISBN 13: 9780983140559
• Binding: Perfect Paperback
• Edition number: 1
• Number of pages: 430