Healthcare Disrupted: Next Generation Business Models and Strategies

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9781119171881: Healthcare Disrupted: Next Generation Business Models and Strategies
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“During a time of tremendous change and uncertainty, Healthcare Disrupted gives executives a framework and language to determine how they will evolve their products, services, and strategies to flourish in a increasingly value-based healthcare system. Using a powerful mix of real world examples and unanswered questions, Elton and O’Riordan lead you to see that ‘no action’ is not an option—and push you to answer the most important question: ‘What is your role in this digitally driven change and how can your firm can gain competitive advantage and lead?’”—David Epstein, Division Head, Novartis Pharmaceuticals

“Healthcare Disrupted is an inspirational call-to-action for everyone associated with healthcare, especially the innovators who will develop the next generation of therapeutics, diagnostics, and devices.”—Bob Horvitz, Ph.D., David H. Koch Professor of Biology, MIT; Nobel Prize in Physiology or Medicine

“In a time of dizzying change across all fronts: from biology, to delivery, to the use of big data, Health Disrupted captures the impact of these forces and thoughtfully develops new approaches to value creation in the healthcare industry. A must-read for those who strive to capitalize on change and reinvent the industry.”—Deborah Dunsire, M.D., president and CEO, FORUM Pharmaceuticals

Healthcare at a Crossroad: Seismic Shifts, New Business Models for Success

Healthcare Disrupted is an in-depth look at the disruptive forces driving change in the the healthcare industry and provides guide for defining new operating and business models in response to these profound changes.

Based on original research conducted by Accenture and years of experience working with the most successful companies in the industry, healthcare experts Jeff Elton and Anne O’Riordan provide an informed, insightful view of the state of the industry, what's to come, and new emerging business models for life sciences companies play a different role from the past in  to driving superior outcomes for patients and  playing a bigger role in creating greater value for healthcare overall. Their book explains how critical global healthcare trends are challenging legacy strategies and business models, and examines why historical leaders in the industy must evolve, to stay relevant and compete with new entrants.

Healthcare Disrupted captures this pivotal point in time to give executives and senior managers across pharmaceutical, biopharmaceutical, medical device, medical diagnostics, digital  technology, and health services companies an opportunity to step back and consider the changing landscape. This book gives companies options for how to adapt and stay relevant  and outlines four new business models that can drive sustainable growth and performance. It demonstrates how real-world data (from Electronic Medical Records, health wearables, Internet of Things, digital media, social media, and other sources) is combining with scalable technologies and advanced analytics to fundamentally change how and where healthcare is delivered, bridging to the health of populations, and broadening the resposibility for both. It reveals how this shift in healthcare delivery will significantly improve patient outcomes and the value health systems realize.

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From the Inside Flap:

The global healthcare industry is undergoing a profound and fundamental shift from rewarding volume of sales, procedures performed, and patients treated towards a focus on improving overall health, patient outcomes and value for the health system. Healthcare Disrupted is the much-needed, authoritative guide to the massive transformation taking place, how to prepare for what's to come, strategies of the new leaders, and our roles as individuals, executives, policy leaders, investors, innovators, entrepreneurs, and educators.

Based on original research conducted by Accenture, this cutting-edge guide delves into the convergence of economic, social, and technological forces upending traditional business models and creating new ways of caring for patients.

Performance- and value-focused business and operating models will win the day as the new standard for competitiveness, and Healthcare Disrupted is the critical road map for profitably navigating this new landscape. C-suite leadership, entrepreneurs, investors, and everyone involved in healthcare will gain valuable insight from the in-depth coverage on how health and healthcare will be redefined. Healthcare Disrupted defines the basis of new value-centric performance and business models, tracks the accelerated evolution of leaders from productcentric to value- and services-centric, and how the requirement for outcomes and value will impact all organizations—care delivery, payers, services, technology, and life sciences—and how they necessarily need to work together.

Conveniently organized into three parts, this comprehensive resource first looks at how and why the healthcare industry is changing, then examines four front-running business models to succeed in the new landscape, and finally details how to build organizations fit to collaborate and compete in the redefined markets. Concrete, actionable advice supported with illuminating examples of how strategies play out in the real world show you:

  • Why this confluence of changes will fundamentally shift the industry's focus from volume to value
  • The critical questions a company needs to consider in order to gain influence and a competitive edge
  • How to develop solid, progressive, and flexible strategies to effectively transform organizations for success
  • What established, successful businesses in other industries are now finding lucrative in the healthcare market
  • How to recruit the talent and develop the performance systems for the new value-focused organization

Healthcare systems that reward value and patient outcomes can have tremendous benefit to the economic productivity and long-term performance of countries all over the world. Healthcare Disrupted ensures your company can adapt, stay relevant, and gainfully contribute to the new age of digital medicine.

From the Back Cover:

PRAISE FOR HEALTHCARE DISRUPTED

"Healthcare Disrupted is an inspirational call-to-action for everyone associated with healthcare, especially the innovators who will develop the next generation of therapeutics, diagnostics, and devices."
—Bob Horvitz, Ph.D., David H. Koch Professor of Biology, MIT; Nobel Prize in Physiology or Medicine

"During a time of tremendous change and uncertainty, Healthcare Disrupted gives executives a framework and language to determine how they will evolve their products, services, and strategies to flourish in an increasingly value-based healthcare system. Using a powerful mix of real world examples and unanswered questions, Elton and O'Riordan lead you to see that 'no action' is not an option and push you to answer the most important question: 'What is your role in this digitally driven change and how can your firm can gain competitive advantage and lead?'"
—David Epstein, Division Head, Novartis Pharmaceuticals

"In the rough and tumble shakeout of the healthcare industry, the search for new business models and an understanding of emerging models is critical for patient outcomes to catch up with scientific progress. Elton and O'Riordan, in their new book, bring some great new insights into this arena that have broad implications for thinking about healthcare globally."
—Trevor Mundell, M.D. and Ph.D., President of Global Health at the Bill & Melinda Gates Foundation

"In a time of dizzying change across all fronts: from biology, to delivery, to the use of big data, Healthcare Disrupted captures the impact of these forces and thoughtfully develops new approaches to value creation in the healthcare industry. A must-read for those who strive to capitalize on change and re-invent the industry."
—Deborah Dunsire, M.D., President and CEO, FORUM Pharmaceuticals

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