Introduction to Health Promotion & Behavioral Science in Public Health (Public Health Basics) - Softcover

Madanat, Hala; Arredondo, Elva; Ayala, Guadalupe

Softcover

ISBN 10: 1133693679 ISBN 13: 9781133693673

Publisher: Cengage Learning, 2015

Synopsis

Examine today's field of changing health behaviors as INTRODUCTION TO HEALTH PROMOTION & BEHAVIORAL SCIENCE IN PUBLIC HEALTH answers practical questions, such as "how do you convince people to stop smoking?" and "how do you successfully promote physical activity?" This comprehensive book, part of Cengage Learning's new PUBLIC HEALTH BASICS series, details the methods and theories used to address many of the top behaviors that contribute to early morbidity and mortality. You will gain a solid overview of the risk factors of communicable and non-communicable diseases as you examine health promotion programs designed to intervene and prevent these diseases. The book begins with a thorough, practical introduction to the principles and processes of program planning models. You review the most commonly used theories in health promotion and today's most current research and practices. The book assesses how various programs target differing levels of the socio-ecological model, including individual, interpersonal, organizational, and community levels. Numerous case studies showcase both influences on health behaviors and how programs at various levels of the socio-ecological model modify behaviors. You will evaluate how public health policy continues to address various health problems at all levels.

About this title

About the Author

Dr. Hala Madanat is Associate Professor and Chair in the Division of Health Promotion and Behavioral Science at San Diego State University, Deputy Director of the San Diego Prevention Research Center, and Investigator at the Institute for Behavioral and Community Health. She is a medical sociologist with interests in the role of culture, traditions and western influence on health in the global setting. Her research focuses on tobacco prevention, smoking cessation, and the impact of westernization on diet and nutrition. Dr. Madanat has been working on developing nutrition education programs that emphasize health and biological hunger in the Middle East and in immigrant populations in the US. She holds a Ph.D. in sociology, an M.S. in community health from Brigham Young University, and a B.S.c. in biological sciences from the University of Jordan. She is active in the International Union for Health Promotion and Education and American Public Health Association.

Review

"I think the graphics and charts are of good quality and provide a good overview and are inclusive in the book."

"I thought the coverage of topics was comprehensive and the book clearly written."

Edition details

• Publisher: Cengage Learning
• Publication date: 2015
• ISBN 10: 1133693679
• ISBN 13: 9781133693673
• Binding: Paperback
• Language: English
• Edition number: 1
• Number of pages: 320