Introduction to Psychology

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9781133943495: Introduction to Psychology
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Featuring a look and style that's more like a magazine than a textbook, Plotnik's INTRODUCTION TO PSYCHOLOGY, Tenth Edition will draw you in and show you how exciting the study of psychology can be. This modular, visual approach to the fundamentals of psychology--the pioneer of the "visual" or "magazine" style approach--makes even the toughest concepts engaging and entertaining. Each and every page is individually planned, written, and formatted to effectively incorporate the use of Visual Cues, which help you to better remember information. Extensively updated, the text also utilizes "chunking," a method of breaking concepts down into small, easily digested sections that help you learn at your own pace.

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About the Author:

Rod Plotnik earned his Ph.D. as a biological psychologist from the University of Florida and a post doctorate at Yale University. Early in his career, he realized the effectiveness of teaching students through visuals to get them excited about the material, a technique he utilizes throughout INTRODUCTION TO PSYCHOLOGY, now in its Tenth Edition (Cengage Learning, 2014).

Review:

"...A visually appealing, interesting, and unique introductory textbook that could help students better understand the field psychology."

"This text is presented in module format, making it versatile and adaptable to individual instructors' preferences. The material is presented in a format that is easily accessible to students, complete with helpful review questions to aid in studying."

"A solid, easy-to-read intro-level textbook that makes excellent use of illustrations to draw in the reader or explain concepts. It would be well received by students who are big on visual learning..."

"The major strength of this book is the examples. Often times it is essential for students to have the ability to relate the text, concepts, or ideas to something they have experienced."

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