"synopsis" may belong to another edition of this title.
...Wyer and Srull's research paradigm has been so fruitful and influential over the years that it has virtually defined social cognition for many observers...this book is a milestone....Wyer and Srull's research program is the most productive that the field has known...
—Contemporary Psychology
...the first comprehensive theoretical formulation of the way people use information about their social environments to make judgments and behavior decisions.
—Wisconsin Bookwatch
...very interesting, well illustrated with tabled data and graphs...written for the research worker with an active orientation.
—Psychological Reports
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