Shoot, Edit, Share: Video Production for Mass Media, Marketing, Advertising, and Public Relations

4 avg rating
( 2 ratings by Goodreads )
 
9781138916029: Shoot, Edit, Share: Video Production for Mass Media, Marketing, Advertising, and Public Relations
View all copies of this ISBN edition:
 
 

Shoot, Edit, Share is an interactive, accessible introduction to video production techniques, concepts, and terminology. With the increasing availability of affordable video equipment, many students and professionals need to learn the basics of video production without being overwhelmed by technical details and equipment lists. Covering preproduction, production, editing in post, and distribution, this book shows you how to produce video quickly and effectively for a range of clients, from commercial firms to community service organizations.

Key features include:

  • A companion website including video interviews with professionals that demonstrate and reinforce techniques covered in the book;
  • Service-learning exercises that engage readers in real-world learning experiences, encouraging them to interact with their communities and new clients;
  • Clear, easy to follow and heavily illustrated guides for all of the equipment and processes that go into video production;
  • Focus on creating stories for a target audience, and building convincing and engrossing narrative through videos;
  • A thorough breakdown of all the techniques needed in post-production, through editing, well-designed graphics, and quality sound;
  • A best-practices guide to viral videos, sharing video content online and increasing its exposure on social media sites;
  • QR codes throughout the book, that when scanned, demonstrate video techniques and concepts related to what was read.

"synopsis" may belong to another edition of this title.

About the Author:

Kirsten Johnson, Ph.D., is an Associate Professor in the Department of Communications at Elizabethtown College. She has a Ph.D. from Drexel University, a M.S. degree in Telecommunications from Kutztown University, and a B.A. in Journalism and Mass Communication from Drake University. Dr. Johnson worked in radio and television for nearly a decade, including WOI-TV in Des Moines, Iowa and WGAL-TV in Lancaster, Pennsylvania.

Jodi Radosh, Ph.D., is an Associate Professor of Communication and Associate Director of the Holleran Center for Community Engagement at Alvernia University in Reading, Pennsylvania. She earned a Ph.D. in Mass Media and Communications and a M.J. degree in Journalism from Temple University. She received a B.A. in Communications and English from Rutgers University. Dr. Radosh worked as a television reporter for various news stations including WGAL-TV in Lancaster, Pennsylvania.

Review:

"In a world flooded with technology, Johnson and Radosh beautifully break down the video production process through a list of step-by-step practices. They explain the equipment as well as provide visual examples and practical exercises for students to test their skills. This book would be an exceptional addition to any hands-on production course!" ―Adrienne Garvey, Lancaster Bible College

"About this title" may belong to another edition of this title.

Buy New View Book
List Price: US$ 150.00
US$ 127.72

Convert Currency

Shipping: US$ 2.64
Within U.S.A.

Destination, Rates & Speeds

Add to Basket

Top Search Results from the AbeBooks Marketplace

1.

Johnson, Kirsten/ Radosh, Jodi
ISBN 10: 1138916021 ISBN 13: 9781138916029
New Quantity Available: 5
Seller:
GreatBookPrices
(Columbia, MD, U.S.A.)
Rating
[?]

Book Description Condition: New. Seller Inventory # 26389185-n

More Information About This Seller | Contact this Seller

Buy New
US$ 127.72
Convert Currency

Add to Basket

Shipping: US$ 2.64
Within U.S.A.
Destination, Rates & Speeds

2.

Johnson, Kirsten A.
ISBN 10: 1138916021 ISBN 13: 9781138916029
New Quantity Available: > 20
Seller:
Paperbackshop-US
(Wood Dale, IL, U.S.A.)
Rating
[?]

Book Description 2016. HRD. Condition: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Seller Inventory # VT-9781138916029

More Information About This Seller | Contact this Seller

Buy New
US$ 126.38
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

3.

Kirsten Johnson; Jodi Radosh
Published by Taylor Fransis
ISBN 10: 1138916021 ISBN 13: 9781138916029
New Quantity Available: > 20
Seller:
INDOO
(Avenel, NJ, U.S.A.)
Rating
[?]

Book Description Taylor Fransis. Condition: New. Brand New. Seller Inventory # 1138916021

More Information About This Seller | Contact this Seller

Buy New
US$ 127.11
Convert Currency

Add to Basket

Shipping: US$ 3.60
Within U.S.A.
Destination, Rates & Speeds

4.

Kirsten Johnson, Jodi Radosh
Published by Taylor Francis Ltd, United Kingdom (2016)
ISBN 10: 1138916021 ISBN 13: 9781138916029
New Hardcover Quantity Available: 1
Seller:
Book Depository International
(London, United Kingdom)
Rating
[?]

Book Description Taylor Francis Ltd, United Kingdom, 2016. Hardback. Condition: New. Language: English . Brand New Book. Shoot, Edit, Share is an interactive, accessible introduction to video production techniques, concepts, and terminology. With the increasing availability of affordable video equipment, many students and professionals need to learn the basics of video production without being overwhelmed by technical details and equipment lists. Covering preproduction, production, editing in post, and distribution, this book shows you how to produce video quickly and effectively for a range of clients, from commercial firms to community service organizations. Key features include: * A companion website including video interviews with professionals that demonstrate and reinforce techniques covered in the book; * Service-learning exercises that engage readers in real-world learning experiences, encouraging them to interact with their communities and new clients; * Clear, easy to follow and heavily illustrated guides for all of the equipment and processes that go into video production; * Focus on creating stories for a target audience, and building convincing and engrossing narrative through videos; * A thorough breakdown of all the techniques needed in post-production, through editing, well-designed graphics, and quality sound; * A best-practices guide to viral videos, sharing video content online and increasing its exposure on social media sites; * QR codes throughout the book, that when scanned, demonstrate video techniques and concepts related to what was read. Seller Inventory # AA69781138916029

More Information About This Seller | Contact this Seller

Buy New
US$ 135.13
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

5.

Johnson, Kirsten A.
ISBN 10: 1138916021 ISBN 13: 9781138916029
New Quantity Available: 1
Seller:
Pbshop
(Wood Dale, IL, U.S.A.)
Rating
[?]

Book Description 2016. HRD. Condition: New. New Book.Shipped from US within 10 to 14 business days. Established seller since 2000. Seller Inventory # IB-9781138916029

More Information About This Seller | Contact this Seller

Buy New
US$ 132.81
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

6.

Kirsten Johnson, Jodi Radosh
Published by Taylor Francis Ltd, United Kingdom (2016)
ISBN 10: 1138916021 ISBN 13: 9781138916029
New Hardcover Quantity Available: 1
Seller:
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description Taylor Francis Ltd, United Kingdom, 2016. Hardback. Condition: New. Language: English . Brand New Book. Shoot, Edit, Share is an interactive, accessible introduction to video production techniques, concepts, and terminology. With the increasing availability of affordable video equipment, many students and professionals need to learn the basics of video production without being overwhelmed by technical details and equipment lists. Covering preproduction, production, editing in post, and distribution, this book shows you how to produce video quickly and effectively for a range of clients, from commercial firms to community service organizations. Key features include: * A companion website including video interviews with professionals that demonstrate and reinforce techniques covered in the book; * Service-learning exercises that engage readers in real-world learning experiences, encouraging them to interact with their communities and new clients; * Clear, easy to follow and heavily illustrated guides for all of the equipment and processes that go into video production; * Focus on creating stories for a target audience, and building convincing and engrossing narrative through videos; * A thorough breakdown of all the techniques needed in post-production, through editing, well-designed graphics, and quality sound; * A best-practices guide to viral videos, sharing video content online and increasing its exposure on social media sites; * QR codes throughout the book, that when scanned, demonstrate video techniques and concepts related to what was read. Seller Inventory # AA69781138916029

More Information About This Seller | Contact this Seller

Buy New
US$ 139.79
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

7.

Kirsten Johnson; Jodi Radosh
ISBN 10: 1138916021 ISBN 13: 9781138916029
New Quantity Available: > 20
Seller:
BWB
(Valley Stream, NY, U.S.A.)
Rating
[?]

Book Description Condition: New. Depending on your location, this item may ship from the US or UK. Seller Inventory # 97811389160290000000

More Information About This Seller | Contact this Seller

Buy New
US$ 140.26
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

8.

Kirsten Johnson, Jodi Radosh
Published by Taylor and Francis 2016-10-21, New York (2016)
ISBN 10: 1138916021 ISBN 13: 9781138916029
New Hardcover Quantity Available: 5
Seller:
Blackwell's
(Oxford, OX, United Kingdom)
Rating
[?]

Book Description Taylor and Francis 2016-10-21, New York, 2016. hardback. Condition: New. Seller Inventory # 9781138916029

More Information About This Seller | Contact this Seller

Buy New
US$ 134.73
Convert Currency

Add to Basket

Shipping: US$ 8.34
From United Kingdom to U.S.A.
Destination, Rates & Speeds

9.

Kirsten Johnson; Jodi Radosh
ISBN 10: 1138916021 ISBN 13: 9781138916029
New Quantity Available: 3
Seller:
Majestic Books
(London, ,, United Kingdom)
Rating
[?]

Book Description Condition: New. pp. 200. Seller Inventory # 371948057

More Information About This Seller | Contact this Seller

Buy New
US$ 139.82
Convert Currency

Add to Basket

Shipping: US$ 7.64
From United Kingdom to U.S.A.
Destination, Rates & Speeds

10.

Johnson, Kirsten A.
Published by Focal Press (2016)
ISBN 10: 1138916021 ISBN 13: 9781138916029
New Quantity Available: 1
Seller:
Books2Anywhere
(Fairford, GLOS, United Kingdom)
Rating
[?]

Book Description Focal Press, 2016. HRD. Condition: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Seller Inventory # IB-9781138916029

More Information About This Seller | Contact this Seller

Buy New
US$ 139.31
Convert Currency

Add to Basket

Shipping: US$ 12.50
From United Kingdom to U.S.A.
Destination, Rates & Speeds

There are more copies of this book

View all search results for this book