Loose Leaf Version of Advertising and Promotion with Connect Access Card

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9781259284199: Loose Leaf Version of Advertising and Promotion with Connect Access Card

This full featured text is provided as an option to the price sensitive student. It is a full 4 color text that’s three whole punched and made available at a discount to students. Also available in a package with Connect.

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About the Author:

Professor of Marketing at San Diego State University. He received his B.S. degree in Marketing from Penn State University, his M.B.A. from Drexel University, and his Ph.D. in Consumer Behavior from the University of Pittsburgh. He has published articles on advertising and marketing in a variety of journals and serves on the editorial board of the Journal of Advertising. He also consults for a number of companies in the areas of advertising, marketing strategy, and amrketing research.

Professor and chairman of the Marketing department at San Diego State University. He received a B.S. in Marketing from Penn State University, an M.S. in Marketing from the University of Colorado and a Ph.D. in Marketing from the University of California, Los Angeles. He has published numerous articles in prominent journals

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1.

Belch, George;Belch, Michael
Published by McGraw-Hill/Irwin (2014)
ISBN 10: 1259284190 ISBN 13: 9781259284199
New Soft cover Quantity Available: 1
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Book Description McGraw-Hill/Irwin, 2014. Soft cover. Book Condition: New. BRAND NEW *** International Edition Softcover *** (No extra accessories). Printed in English with same contents to the US edition but different ISBN # and Cover Image. Some of them are printed on high quality color Glossy Paper. Some books may show sales disclaimer word such as "Not for Sale or Restricted in US" on the cover page but it is absolutely legal to use in USA or Canada. Delivery usually takes 3-5 Working days (Expedited Service) or 5-8 working days (Express) with tracking number provided. We do NOT ship to PO Box, FPO and APO addresses. Any question, please send to " ask seller a question " We will reply you ASAP. Thank you & enjoy buying. Bookseller Inventory # 0200249

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Belch, George/ Belch, Michael
Published by Irwin Professional Pub (2014)
ISBN 10: 1259284190 ISBN 13: 9781259284199
New Quantity Available: 1
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Revaluation Books
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Book Description Irwin Professional Pub, 2014. Loose Leaf. Book Condition: Brand New. 10 edition. 842 pages. 10.90x8.30x1.20 inches. In Stock. Bookseller Inventory # 1259284190

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