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This 13th edition of Lesikar's Business Communication: Connecting in a Digital World, by Kathryn Rentz, and Paula Lentz brings the contemporary perspective of two expert teachers to Ray Lesikar's classic textbook. Taking a unique problem-solving approach, it integrates current technologies and trends throughout, while maintaining an emphasis on the fundamentals: careful analysis of the communication problem, development of an audience-focused solution, and clear, correct use of language and visuals. Combined with abundant realistic examples, exercises, and cases, this approach makes Lesikar one of the most pedagogically effective books in the field.
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Book Description McGraw Hill Education. PAPERBACK. Condition: Good. 1259313972 Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # Z1259313972Z3
Book Description McGraw Hill Education, 2014. Paperback. Condition: Good. 13th. Ships with Tracking Number! INTERNATIONAL WORLDWIDE Shipping available. May not contain Access Codes or Supplements. May be ex-library. Shipping & Handling by region. Buy with confidence, excellent customer service!. Seller Inventory # 1259313972