Communication Matters with Connect Access Card

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9781259657085: Communication Matters with Connect Access Card

Communication Matters:

Because great communicators are made, not born.

Through Communication Matters’ highly interactive program, students learn that our instincts aren’t as good as we think they are and develop the skills needed to become effective communicators. The program prompts students to question their assumptions, helps them to move beyond their personal daily communication experiences, and challenges them to think critically about why and how they communicate in the ways they do.

Connect for Communication Matters, Second Edition, reflects our increasingly diverse, interactive, and digital world by using hands-on features. Through an interactive eBook, a suite of student videos for public speaking, and dynamic online activities, students are urged to consider which choices are likely to be effective and which less so. LearnSmart, McGraw-Hill’s adaptive learning system, assesses students’ knowledge of course content and maps out personalized study plans for success. The result: Students are able to internalize core communication principles, adapt their communication behavior more effectively, and actively apply those strategies to all aspects of their lives.

Connect is the only integrated learning system that empowers students by continuously adapting to deliver precisely what they need, when they need it, and how they need it, so that your class time is more engaging and effective.

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About the Author:

Kory Floyd is associate professor and director of graduate MA studies in the Hugh Downs School of Human Communication at Arizona State University. He holds a Ph.D. in Communication from the University of Arizona (1998), an M.A. in Speech Communication from the University of Washington (1994), and a B.A. in English Literature from Western Washington University (1991). He has authored or co-authored four other books and more than 60 journal articles and book chapters on topics related to affectionate communication, nonverbal behavior, and family relationships. In addition, he is currently editor of Journal of Family Communication and has been an associate editor of Journal of Social and Personal Relationships. He has earned a number of awards for his research, including the New Scholar of the Year award from the International Network on Personal Relationships.

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