A trusted market leader, Guffey/Loewy's ESSENTIALS OF BUSINESS COMMUNICATION, 10th Edition presents a four-in-one learning package that includes the text, practice activities, a self-teaching grammar and mechanics handbook, and a digital solution with MindTap™ that integrates popular resources like Aplia, Write Experience, and YouSeeU™ around the text content. This package includes the printed text as well as an access code that will provide your students with seamless digital access to their MindTap Business Communication resources and the book's Premium Website from within your campus Learning Management System. Students will be prompted to enter this access code the first time that they click on a link in your course that includes Cengage content.
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A dedicated professional, Mary Ellen Guffey has taught business communication and business English topics for more than 35 years. She received a bachelor's degree, summa cum laude, from Bowling Green State University; a master's degree from the University of Illinois; and a doctorate in business and economic education from the University of California, Los Angeles (UCLA). She has taught at the University of Illinois, Santa Monica College and Los Angeles Pierce College. Now recognized as the world's leading business communication textbook author, Dr. Guffey is the founding author of three award-winning textbooks: BUSINESS COMMUNICATION: PROCESS AND PRODUCT, ESSENTIALS OF BUSINESS COMMUNICATION, and BUSINESS ENGLISH. Each updated book continues to lead its market and, together, these books have helped hundreds of thousands of students around the world develop language skills. Dr. Guffey serves on the review boards of the Business and Professional Communication Quarterly and the Journal of Business Communication, publications of the Association for Business Communication. She also participates in national meetings, sponsors business communication awards and is committed to promoting excellence in business communication pedagogy and the development of student writing skills.
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Book Description South-Western College Pub, 2015. Paperback. Book Condition: New. Never used!. Bookseller Inventory # P111305608828
Book Description South-Western College Pub, 2015. Paperback. Book Condition: New. Brand New!. Bookseller Inventory # VIB1305608828
Book Description South-Western Pub, 2015. Paperback. Book Condition: Brand New. 10 csm pck edition. 511 pages. 10.50x8.50x1.00 inches. In Stock. Bookseller Inventory # 1305608828