Profiles in Folly: History's Worst Decisions and Why They Went Wrong

3.41 avg rating
( 70 ratings by Goodreads )
 
9781402797781: Profiles in Folly: History's Worst Decisions and Why They Went Wrong

Using the same engrossing anecdotal format that proved so popular in Profiles in Audacity, bestselling author Alan Axelrod turns to the dark side of audacious decision-making and explores history's most tragic errors. While Axelrod looks at the hopelessly dumb and the overtly evil, the main focus is on smart people who had the best of intentions--but whose plans went disastrously wrong. The 35 compelling, often poignant stories include: the sailing of the Titanic; Edward Bernays's 1929 campaign to recruit women smokers; Neville Chamberlain's appeasement of the Nazis; Ken Lay's deception with Enron; and even the choice to create a “New Coke.” These are cautionary tales--albeit with exquisite twists ranging from acerbic to horrific. New in paperback.

"synopsis" may belong to another edition of this title.

About the Author:

Alan Axelrod is the author of more than 60 books on subjects covering history, business, and management, including the bestselling Profiles in Audacity, the CEO series, and the Real History series. He has appeared on MSNBC, the Discovery Channel, CNN, Fox, and numerous radio news and talk programs, including NPR. Axelrod and his work have been featured in BusinessWeek, Fortune, Men's Health, Cosmopolitan, and many newspapers, including USA Today.

From Publishers Weekly:

Prolific author Axelrod (Elizabeth I, CEO, The Real History of World War II) has an engaging writing style and a good eye for telling incidents, making his 35 "cautionary tales" of bad decisions (and their deciders) illuminating and interesting. Covering a swath of history from 1250 B.C. to 2005, Axelrod begins with the Trojan Horse ("The Decision to Let Danger In") and ends with President Bush and Hurricane Katrina ("The Decision to Stop Short of Leadership"). Axelrod ends each story with an admonition; the Trojan War illustrates "wars whose cost vastly outweighs the original cause and the potential gain," and Katrina exposes the President as "a man content to vacation in the eye of a storm." This is popular, broad brush-stroke history, and Axelrod's opinions sometimes overreach, but the book is entertaining and occasionally surprising (as in the Japanese preparation for the assault on Peal Harbor). Axelrod helpfully includes a list of recommended reading for each incident covered.
Copyright Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

"About this title" may belong to another edition of this title.

Buy New View Book
List Price: US$ 14.95
US$ 2.99

Convert Currency

Shipping: US$ 6.00
From Canada to U.S.A.

Destination, Rates & Speeds

Add to Basket

Top Search Results from the AbeBooks Marketplace

1.

Axelrod, Alan
Published by Sterling 2008-01-01 (2008)
ISBN 10: 1402797788 ISBN 13: 9781402797781
New Paperback Quantity Available: > 20
Seller
BookOutlet
(Thorold, ON, Canada)
Rating
[?]

Book Description Sterling 2008-01-01, 2008. Paperback. Book Condition: New. Paperback. Publisher overstock, may contain remainder mark on edge. Bookseller Inventory # 9781402797781B

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 2.99
Convert Currency

Add to Basket

Shipping: US$ 6.00
From Canada to U.S.A.
Destination, Rates & Speeds

2.

Axelrod, Alan
Published by Sterling
ISBN 10: 1402797788 ISBN 13: 9781402797781
New PAPERBACK Quantity Available: 1
Seller
More Books Than Brains
(Ogden, UT, U.S.A.)
Rating
[?]

Book Description Sterling. PAPERBACK. Book Condition: New. 1402797788 Quick--Ship! Square & tight NEW trade paperback w/ unmarked pages, cover & text. Clean & bright NEW cover/ wrap. Closed store inventory. Ship within 24 hrs--w/ tracking # and secure packaging to avoid return hassles. (6a20). Bookseller Inventory # BMBNBT6897

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 5.77
Convert Currency

Add to Basket

Shipping: US$ 3.95
Within U.S.A.
Destination, Rates & Speeds

3.

Axelrod, Alan
Published by Sterling
ISBN 10: 1402797788 ISBN 13: 9781402797781
New PAPERBACK Quantity Available: 1
Seller
K&H Entertainment
(Ronkonkoma, NY, U.S.A.)
Rating
[?]

Book Description Sterling. PAPERBACK. Book Condition: New. 1402797788. Bookseller Inventory # Z1402797788ZN

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 5.77
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

4.

Alan Axelrod
Published by Sterling (2012)
ISBN 10: 1402797788 ISBN 13: 9781402797781
New Paperback Quantity Available: 2
Seller
Pearlydewdrops
(Streat, United Kingdom)
Rating
[?]

Book Description Sterling, 2012. Paperback. Book Condition: New. May have some shelf wear, otherwise new and unread. Shipped from the UK within 2 business days of order being placed. Bookseller Inventory # mon0000062220

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 4.02
Convert Currency

Add to Basket

Shipping: US$ 7.76
From United Kingdom to U.S.A.
Destination, Rates & Speeds

5.

Alan Axelrod
ISBN 10: 1402797788 ISBN 13: 9781402797781
New Quantity Available: 8
Seller
BWB
(Valley Stream, NY, U.S.A.)
Rating
[?]

Book Description Book Condition: New. Depending on your location, this item may ship from the US or UK. Bookseller Inventory # 97814027977810000000

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 13.27
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

6.

Alan Axelrod
Published by Sterling Publishing Co Inc, United States (2012)
ISBN 10: 1402797788 ISBN 13: 9781402797781
New Paperback Quantity Available: 1
Seller
Book Depository hard to find
(London, United Kingdom)
Rating
[?]

Book Description Sterling Publishing Co Inc, United States, 2012. Paperback. Book Condition: New. Reprint. 226 x 152 mm. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. Using the same engrossing anecdotal format that proved so popular in Profiles in Audacity , bestselling author Alan Axelrod turns to the dark side of audacious decision-making and explores history s most tragic errors. While Axelrod looks at the hopelessly dumb and the overtly evil, the main focus is on smart people who had the best of intentions, but whose plans went disastrously wrong. The 35 compelling, often poignant stories include the sailing of the Titanic; Edward Bernays 1929 campaign to recruit women smokers; Neville Chamberlain s appeasement of the Nazis; Ken Lay s deception with Enron and even the choice to create a New Coke . These are cautionary tales, albeit with exquisite twists ranging from acerbic to horrific. It is new in paperback. Bookseller Inventory # LVN9781402797781

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 19.85
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

7.

Alan Axelrod
ISBN 10: 1402797788 ISBN 13: 9781402797781
New Quantity Available: 1
Seller
Castle Rock
(Pittsford, NY, U.S.A.)
Rating
[?]

Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97814027977811.0

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 16.07
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

8.

Alan Axelrod
Published by Sterling (2012)
ISBN 10: 1402797788 ISBN 13: 9781402797781
New Paperback Quantity Available: 1
Seller
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description Sterling, 2012. Paperback. Book Condition: New. Reprint. Bookseller Inventory # DADAX1402797788

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 19.97
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

9.

Axelrod, Alan
Published by Sterling (2012)
ISBN 10: 1402797788 ISBN 13: 9781402797781
New Paperback Quantity Available: 1
Seller
Irish Booksellers
(Rumford, ME, U.S.A.)
Rating
[?]

Book Description Sterling, 2012. Paperback. Book Condition: New. book. Bookseller Inventory # 1402797788

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 27.97
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

10.

Axelrod, Alan
Published by Sterling, USA (2012)
ISBN 10: 1402797788 ISBN 13: 9781402797781
New Soft Cover Quantity Available: 1
Seller
All Books
(Chelmsford, United Kingdom)
Rating
[?]

Book Description Sterling, USA, 2012. Soft Cover. Book Condition: New. No Jacket. First Thus. [A New copy of this reprint ed]. 358pp. Using the same engrossing anecdotal format that proved so popular in Profiles in Audacity, bestselling author Alan Axelrod turns to the dark side of audacious decision-making and explores history's most tragic errors. While Axelrod looks at the hopelessly dumb and the overtly evil, the main focus is on smart people who had the best of intentions - but whose plans went disastrously wrong. The 35 compelling, often poignant stories include: the sailing of the Titanic; Edward Bernays's 1929 campaign to recruit women smokers; Neville Chamberlain's appeasement of the Nazis; Ken Lay's deception with Enron; and even the choice to create a 'New Coke'. These are cautionary tales - albeit with exquisite twists ranging from acerbic to horrific. New in paperback. Publishers pictorial laminated card covers. [ALL BOOKS HAS BEEN ESTABLISED SINCE 1969] as. Bookseller Inventory # 030006

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 7.85
Convert Currency

Add to Basket

Shipping: US$ 22.31
From United Kingdom to U.S.A.
Destination, Rates & Speeds

There are more copies of this book

View all search results for this book