Business and Management Research: Paradigms and Practices

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9781403997166: Business and Management Research: Paradigms and Practices


Business and Management Research combines the philosophy and practicalities of research into one accessible volume. Three popular approaches are demonstrated through case studies and reliable mental models, providing readers with applied knowledge - a crucial advantage when undertaking high profile projects.

Key Features:
· Detailed graphics, life-cycle illustrations and 'helicopter' treatment of key ideas make this the ideal starting point to a research project
· Case studies demonstrate the concepts and methodologies of research
· Strong focus on methodology, a central aspect of successful research design

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About the Author:

Dr. Erica Hallebone is a Professorial Fellow and Dr. Jan Priest is an Adjunct Professor - both in the Graduate School of Business at RMIT Universit,y Melbourne, Australia.

Review:

The use of example research projects is great – I think this will really help students understand the paradigm and design issues.' - Helen Williams, Senior Lecturer in Organisational Behaviour, School of Business and Economics, Swansea University, UK.

'The book presents a clear introduction of business research method which are suitable for a taught post graduate course of most social science subjects. The best pedagogical feature for this text is the consistent use of Tables/Figures and cases throughout the whole text.' - Dr Jean Chen, Reader in Financial Management, School of Management, University of Surrey, UK.

'The approach offered by Halebone and Priest is particularly refreshing for business and management scholars keen to produce research that is insightful, rigorous, focussed – and interesting. Not only do they retain a strong paradigm centred orientation, they offer relevant business and management examples from strategic MIS and strategic marketing adapted business cases. Importantly, they also vivify the need for good business and management research to remain central to the support to boards, executives and managers grappling with increasingly complex management and governance issues. This text will fill a gap by presenting the importance of the inextricable interconnectedness of the research question, research paradigm, and research design and implementation for those interested in producing high quality, lucid and useful business research. This will make a valuable contribution to business and management research endeavours internationally'. - Margaret Vickers, Associate Dean, Centre for Educational Research, University of Western Sydney, Australia.

'This is the most relevant research text for business students l have ever read. For a week, l gave it out to a group of current students for them to tell me what they thought about it. Six of them have already purchased the book - evidence that they highly regard it that is why we will adopt the book.'- Zedias Mutema, South East Essex College

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Book Description Palgrave USA, United States, 2009. Paperback. Book Condition: New. Language: English . Brand New Book. Business and Management Research combines the philosophy and practicalities of research into one accessible volume. Three popular approaches are demonstrated through case studies and reliable mental models, providing readers with applied knowledge - a crucial advantage when undertaking high profile projects. Key Features: * Detailed graphics, life-cycle illustrations and helicopter treatment of key ideas make this the ideal starting point to a research project * Case studies demonstrate the concepts and methodologies of research * Strong focus on methodology, a central aspect of successful research design. Bookseller Inventory # SPR9781403997166

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