Bridging the Gaps in Global Communication

3.14 avg rating
( 7 ratings by Goodreads )
 
9781405144124: Bridging the Gaps in Global Communication

This major textbook for a growing area of study provides the reader with the framework necessary for understanding the implications of communication in the global media marketplace. Using practical examples, Newsom offers students and media professionals an indispensable guide to mastering the art of international and intercultural communication. Key features include:


  • Addresses an important subject that few other books do: how to communicate in the global media marketplace at both the interpersonal and public level

  • Explores mass modes of communication including advertising, public relations, the Internet, news, and magazines

  • Rich with real life examples, chosen to appeal to students

  • Draws on the author's experiences teaching media and public relations across Asia, Africa, and Europe

  • Examines the factors that are influencing cross-cultural communication, bringing together practical, philosophical, and theoretical approaches to various types of interaction.

Bridging the Gaps in Global Communication is accompanied by an instructor’s manual, available at www.blackwellpublishing.com/newsom.

"synopsis" may belong to another edition of this title.

About the Author:

Dr. Doug Newsom teaches at Texas Christian University, is a public relations practitioner and has served on the board of a publicly-held company since 1982. She is the senior co-author of Public Relations Writing: Form and Style (with the late Bob Carrell and now Jim Haynes, 2004), This Is PR (with Judy VanSlyke Turk and Dean Kruckeberg, 1999), and Media Writing (with the late James Wollert, 1988).

Review:

"Once again Doug Newsom has done the communication discipline a favor with an outstanding analysis of global communication, its problems and its promises. This is a book worth reading." - Don W. Stacks, University of Miami

"A thought-provoking volume that addresses many issues for those who are working or planning to work abroad. The exercises are useful for the classroom as well as the training room." – Gloria Walker, ABC, FRSA, Consultant, Southall, England

"Doug Newsom is pre-eminently qualified to help the reader understand and empathize with those of other cultures and global regions while continuing to respect one’s own beliefs and values. Take this book with you on your next international trip!" - Dean Kruckeberg, University of Northern Iowa

"About this title" may belong to another edition of this title.

Buy New View Book
List Price: US$ 52.95
US$ 39.47

Convert Currency

Shipping: FREE
From United Kingdom to U.S.A.

Destination, Rates & Speeds

Add to Basket

Top Search Results from the AbeBooks Marketplace

1.

Doug Newsom
Published by John Wiley and Sons Ltd, United Kingdom (2006)
ISBN 10: 1405144122 ISBN 13: 9781405144124
New Paperback Quantity Available: 1
Seller:
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description John Wiley and Sons Ltd, United Kingdom, 2006. Paperback. Book Condition: New. Language: English . Brand New Book. This major textbook for a growing area of study provides the reader with the framework necessary for understanding the implications of communication in the global media marketplace. Using practical examples, Newsom offers students and media professionals an indispensable guide to mastering the art of international and intercultural communication. Key features include: * Addresses an important subject that few other books do: how to communicate in the global media marketplace at both the interpersonal and public level * Explores mass modes of communication including advertising, public relations, the Internet, news, and magazines * Rich with real life examples, chosen to appeal to students * Draws on the author s experiences teaching media and public relations across Asia, Africa, and Europe * Examines the factors that are influencing cross-cultural communication, bringing together practical, philosophical, and theoretical approaches to various types of interaction. Bridging the Gaps in Global Communication is accompanied by an instructor s manual, available at. Bookseller Inventory # AAH9781405144124

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 39.47
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

2.

Doug Newsom
Published by Wiley 2006-10-10, Malden, Mass. |Oxford (2006)
ISBN 10: 1405144122 ISBN 13: 9781405144124
New paperback Quantity Available: 1
Seller:
Blackwell's
(Oxford, OX, United Kingdom)
Rating
[?]

Book Description Wiley 2006-10-10, Malden, Mass. |Oxford, 2006. paperback. Book Condition: New. Bookseller Inventory # 9781405144124

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 37.91
Convert Currency

Add to Basket

Shipping: US$ 7.89
From United Kingdom to U.S.A.
Destination, Rates & Speeds

3.

Doug Newsom
Published by John Wiley and Sons Ltd, United Kingdom (2006)
ISBN 10: 1405144122 ISBN 13: 9781405144124
New Paperback Quantity Available: 1
Seller:
The Book Depository US
(London, United Kingdom)
Rating
[?]

Book Description John Wiley and Sons Ltd, United Kingdom, 2006. Paperback. Book Condition: New. Language: English . Brand New Book. This major textbook for a growing area of study provides the reader with the framework necessary for understanding the implications of communication in the global media marketplace. Using practical examples, Newsom offers students and media professionals an indispensable guide to mastering the art of international and intercultural communication. Key features include: * Addresses an important subject that few other books do: how to communicate in the global media marketplace at both the interpersonal and public level * Explores mass modes of communication including advertising, public relations, the Internet, news, and magazines * Rich with real life examples, chosen to appeal to students * Draws on the author s experiences teaching media and public relations across Asia, Africa, and Europe * Examines the factors that are influencing cross-cultural communication, bringing together practical, philosophical, and theoretical approaches to various types of interaction. Bridging the Gaps in Global Communication is accompanied by an instructor s manual, available at. Bookseller Inventory # AAH9781405144124

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 46.01
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

4.

Doug Newsom
Published by Wiley-Blackwell
ISBN 10: 1405144122 ISBN 13: 9781405144124
New Paperback Quantity Available: 12
Seller:
THE SAINT BOOKSTORE
(Southport, United Kingdom)
Rating
[?]

Book Description Wiley-Blackwell. Paperback. Book Condition: New. New copy - Usually dispatched within 2 working days. Bookseller Inventory # B9781405144124

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 38.26
Convert Currency

Add to Basket

Shipping: US$ 9.13
From United Kingdom to U.S.A.
Destination, Rates & Speeds

5.

Doug Newsom
Published by Wileyand#8211;Blackwell (2006)
ISBN 10: 1405144122 ISBN 13: 9781405144124
New Quantity Available: 9
Seller:
Books2Anywhere
(Fairford, GLOS, United Kingdom)
Rating
[?]

Book Description Wileyand#8211;Blackwell, 2006. PAP. Book Condition: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Bookseller Inventory # FW-9781405144124

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 36.52
Convert Currency

Add to Basket

Shipping: US$ 11.84
From United Kingdom to U.S.A.
Destination, Rates & Speeds

6.

Doug Newsom
Published by Wiley-Blackwell (2006)
ISBN 10: 1405144122 ISBN 13: 9781405144124
New Paperback Quantity Available: 1
Seller:
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description Wiley-Blackwell, 2006. Paperback. Book Condition: New. 1. Bookseller Inventory # DADAX1405144122

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 49.64
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

7.

Doug Newsom
Published by Wiley-Blackwell (2006)
ISBN 10: 1405144122 ISBN 13: 9781405144124
New Paperback First Edition Quantity Available: 1
Seller:
Irish Booksellers
(Rumford, ME, U.S.A.)
Rating
[?]

Book Description Wiley-Blackwell, 2006. Paperback. Book Condition: New. book. Bookseller Inventory # M1405144122

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 56.64
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

8.

DOUG NEWSOM
ISBN 10: 1405144122 ISBN 13: 9781405144124
New Paperback Quantity Available: 1
Seller:
Herb Tandree Philosophy Books
(Stroud, GLOS, United Kingdom)
Rating
[?]

Book Description 2006. Paperback. Book Condition: NEW. 9781405144124 This listing is a new book, a title currently in-print which we order directly and immediately from the publisher. Bookseller Inventory # HTANDREE0764520

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 49.92
Convert Currency

Add to Basket

Shipping: US$ 10.52
From United Kingdom to U.S.A.
Destination, Rates & Speeds

9.

Newsom, Doug
Published by Blackwell Pub (2006)
ISBN 10: 1405144122 ISBN 13: 9781405144124
New Paperback Quantity Available: 2
Seller:
Revaluation Books
(Exeter, United Kingdom)
Rating
[?]

Book Description Blackwell Pub, 2006. Paperback. Book Condition: Brand New. 1st edition. 153 pages. 9.00x6.00x0.50 inches. In Stock. Bookseller Inventory # __1405144122

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 52.64
Convert Currency

Add to Basket

Shipping: US$ 7.89
From United Kingdom to U.S.A.
Destination, Rates & Speeds

10.

Newsom, Doug
Published by Wiley-Blackwell (2006)
ISBN 10: 1405144122 ISBN 13: 9781405144124
New Paperback Quantity Available: 2
Seller:
Murray Media
(North Miami Beach, FL, U.S.A.)
Rating
[?]

Book Description Wiley-Blackwell, 2006. Paperback. Book Condition: New. Never used!. Bookseller Inventory # P111405144122

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 77.51
Convert Currency

Add to Basket

Shipping: US$ 1.99
Within U.S.A.
Destination, Rates & Speeds

There are more copies of this book

View all search results for this book