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Business Research Methods and Statistics Using SPSS - Hardcover

Burns, Robert P.; Burns, Richard

 
9781412945295: Business Research Methods and Statistics Using SPSS
Hardcover
ISBN 10: 1412945291 ISBN 13: 9781412945295
Publisher: SAGE Publications Ltd, 2008
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Business Research Methods and Statistics Using SPSS provides a simple, easy to follow, and non-mathematical approach to understanding and using quantitative methods and statistics. It is solidly grounded in the context of business and management research, enabling students to appreciate the practical applications of the techniques and procedures explained. The book is comprehensive in its coverage, including discussion of the business context, statistical analysis of data, survey methods, and reporting and presenting research. A companion website also contains four extra chapters for the more advanced student, along with PowerPoint slides for lecturers, and additional questions and exercises.

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  • PublisherSAGE Publications Ltd
  • Publication date2008
  • ISBN 10 1412945291
  • ISBN 13 9781412945295
  • BindingHardcover
  • Edition number1
  • Number of pages560

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9781412945301: Business Research Methods and Statistics Using SPSS

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ISBN 10:  1412945305 ISBN 13:  9781412945301
Publisher: SAGE Publications Ltd, 2008
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Book Description Gebunden. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. A simple, logically sequenced guide to research methods and statistics in business based on SPSSInhaltsverzeichnisPART ONE: GENERAL ORIENTATION TO RESEARCH IN BUSINESS AND MANAGEMENTResearch, Statistics and Business Decisions. Seller Inventory # 595741727

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