Tourism and Hospitality Marketing: A Global Perspective

3 avg rating
( 2 ratings by Goodreads )
 
9781412946872: Tourism and Hospitality Marketing: A Global Perspective
View all copies of this ISBN edition:
 
 

This textbook gives in depth and comprehensive coverage of key marketing principles applied to tourism and hospitality. Over 70 global case studies and vignettes colorfully illustrate how these concepts work in practice and demonstrate the diverse range of tourism and hospitality products on offer. Readers are also introduced to contemporary marketing issues such as internet marketing and branded entertainment. Tourism and Hospitality Marketing is accompanied by a website that offers lecturers answers to the discussion questions and exercises in the book, case study questions, a test bank, power point slides, and a list of additional teaching resources.

"synopsis" may belong to another edition of this title.

About the Author:

Simon Hudson is the Endowed Chair and Center Director of the Richardson Family SmartState Center of Economic Excellence in Tourism and Economic Development at the University of South Carolina.

"About this title" may belong to another edition of this title.

Buy Used
**SHIPPED FROM UK** We believe... Learn more about this copy

Shipping: US$ 6.18
From United Kingdom to U.S.A.

Destination, rates & speeds

Add to Basket

Other Popular Editions of the Same Title

9781412946865: Tourism and Hospitality Marketing: A Global Perspective

Featured Edition

ISBN 10: 1412946867 ISBN 13: 9781412946865
Publisher: SAGE Publications Ltd, 2008
Hardcover

9781446268506: Tourism and Hospitality Marketing: A Global Perspective (Singapore Reprints)

SAGE P...
Softcover

Top Search Results from the AbeBooks Marketplace

Stock Image

1.

Hudson, Simon
Published by Sage Publications Ltd (2008)
ISBN 10: 1412946875 ISBN 13: 9781412946872
Used Paperback Quantity Available: 1
Seller:
Greener Books
(London, United Kingdom)

Book Description Sage Publications Ltd, 2008. Paperback. Condition: Used; Good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence!. Seller Inventory # 1584928

More information about this seller | Contact this seller

Buy Used
US$ 7.56
Convert currency

Add to Basket

Shipping: US$ 6.18
From United Kingdom to U.S.A.
Destination, rates & speeds
Stock Image

2.

Hudson, Simon
Published by SAGE Publications Ltd
ISBN 10: 1412946875 ISBN 13: 9781412946872
Used Quantity Available: 1
Seller:
Phatpocket Limited
(Waltham Abbey, HERTS, United Kingdom)

Book Description SAGE Publications Ltd. Condition: Good. Ex-library, so some stamps and wear, but in good overall condition. Seller Inventory # Z1-C-083-01328

More information about this seller | Contact this seller

Buy Used
US$ 4.15
Convert currency

Add to Basket

Shipping: US$ 13.18
From United Kingdom to U.S.A.
Destination, rates & speeds
Stock Image

3.

Simon Hudson
Published by Sage Publications Ltd (2007)
ISBN 10: 1412946875 ISBN 13: 9781412946872
Used Paperback Quantity Available: 1
Seller:
Ergodebooks
(RICHMOND, TX, U.S.A.)

Book Description Sage Publications Ltd, 2007. Paperback. Condition: Good. Seller Inventory # SONG1412946875

More information about this seller | Contact this seller

Buy Used
US$ 19.13
Convert currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, rates & speeds