Rapid Transformation: A 90-Day Plan for Fast and Effective Change

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9781422118894: Rapid Transformation: A 90-Day Plan for Fast and Effective Change
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Profound organizational transformation takes years and, in most cases is unsuccessful, right? Not according to change expert Behnam Tabrizi. In Rapid Transformation, Tabrizi shows you how to rapidly accomplish successful transformational change in your firm. Based on ten years of research into more than 500 leading companies including 3M, IBM, GE, Nissan, Apple, Bay Networks, Verisign, HP, Best Buy, and Non-Profits --this book demystifies fast, effective change and lays out a clear roadmap for achieving it.

Tabrizi's Rapid Transformational model enables you to analyze your company's specific challenge, develop a new course of action, and carry out the plan. Moreover, you apply the model in parallel with the normal workings of your organization--so you don't have to put your company on hold for the sake of the change effort.

With its detailed recipe and insightful stories from actual corporate reinventions, this book defies long-held assumptions about change and provides a practical and immediately actionable guide.

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About the Author:

Behnam Tabrizi is a renowned expert in Transformation, bestselling author, and award-winning teacher and scholar. He is a Professor (consulting) at Stanford University's Department of Management Science and Engineering and an authority on corporate and leadership transformation. He has written five books on managing change and transformation, and as an advisor to many Fortune 500 companies, the U.S. President, and several governmental agencies, he has helped thousands of leaders plan, mobilize, and implement transformational initiatives that have elevated organizational performance and created unprecedented results.

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"Behnam Tabrizi raises the bar of business research and writing to a new - and more contemporary - level.  Throughout Rapid Transformation, he demonstrates a keen understanding of today's dynamic, global, and information-centric economy and the resulting need for organizations to be open to significant change.  Tabrizi's core insights about transformational change not only offer important lessons for the business world, but also for human organizations in general.  At Google, we appreciate Tabrizi's enormously-applicable work." 

- Eric Schmidt, Chairman and CEO, Google Inc.

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