Game Analytics: Maximizing the Value of Player Data

3.5 avg rating
( 12 ratings by Goodreads )
 
9781447147688: Game Analytics: Maximizing the Value of Player Data
View all copies of this ISBN edition:
 
 

Developing a successful game in today’s market is a challenging endeavor. Thousands of titles are published yearly, all competing for players’ time and attention. Game analytics has emerged in the past few years as one of the main resources for ensuring game quality, maximizing success, understanding player behavior and enhancing the quality of the player experience. It has led to a paradigm shift in the development and design strategies of digital games, bringing data-driven intelligence practices into the fray for informing decision making at operational, tactical and strategic levels.

Game Analytics - Maximizing the Value of Player Data is the first book on the topic of game analytics; the process of discovering and communicating patterns in data towards evaluating and driving action, improving performance and solving problems in game development and game research. Written by over 50 international experts from industry and research, it covers a comprehensive range of topics across more than 30 chapters, providing an in-depth discussion of game analytics and its practical applications.

Topics covered include monetization strategies, design of telemetry systems, analytics for iterative production, game data mining and big data in game development, spatial analytics, visualization and reporting of analysis, player behavior analysis, quantitative user testing and game user research. This state-of-the-art volume is an essential source of reference for game developers and researchers.

 Key takeaways include:

  • Thorough introduction to game analytics; covering analytics applied to data on players, processes and performance throughout the game lifecycle.
  • In-depth coverage and advice on setting up analytics systems and developing good practices for integrating analytics in game-development and -management.
  • Contributions by leading researchers and experienced professionals from the industry, including Ubisoft, Sony, EA, Bioware, Square Enix, THQ, Volition, and PlayableGames. 
  • Interviews with experienced industry professionals on how they use analytics to create hit games.

"synopsis" may belong to another edition of this title.

About the Author:

Magy Seif El-Nasr is an Associate Professor in the Colleges of Computer and Information Sciences and Arts, Media and Design, and the Director of Game Educational Programs and Research at Northeastern University, and she also directs the Game User Experience and Design Research Lab. Dr. Seif El-Nasr earned her Ph.D. degree from Northwestern University in Computer Science. Magy’s research focuses on enhancing game designs by developing tools and methods for evaluating and adapting game experiences. Her work is internationally known and cited in several game industry books, including Programming Believable Characters for Computer Games (Game Development Series) and Real-time Cinematography for Games . In addition, she has received several best paper awards for her work. Magy worked collaboratively with Electronic Arts, Bardel Entertainment, and Pixel Ante.

Anders Drachen is a veteran Data Scientist, currently operating as Lead Game Analyst for Game Analytics (www.gameanalytics.com). He is also affiliated with the PLAIT Lab at Northeastern University (USA) and Aalborg University (Denmark) as an Associate Professor, and sometimes takes on independent consulting jobs. His work in the game industry as well as in data and game science is focused on game analytics, business intelligence for games, game data mining, game user experience, industry economics, business development and game user research. His research and professional work is carried out in collaboration with companies spanning the industry, from big publishers to indies. He writes about analytics for game development on blog.gameanalytics.com, and about game- and data science in general on www.andersdrachen.wordpress.com. His writings can also be found on the pages of Game Developer Magazine and Gamasutra.com.

Alessandro Canossa is Associate Professor in the College of Arts, Media and Design at Northeastern University, he obtained a MA in Science of Communication from the University of Turin in 1999 and in 2009 he received his PhD from The Danish Design School and the Royal Danish Academy of Fine Arts, Schools of Architecture, Design and Conservation. His doctoral research was carried out in collaboration with IO Interactive, a Square Enix game development studio, and it focused on user-centric design methods and approaches. His work has been commented on and used by companies such as Ubisoft, Electronic Arts, Microsoft, and Square Enix. Within Square Enix he maintains an ongoing collaboration with IO Interactive, Crystal Dynamics and Beautiful Games Studio.

Review:

From the reviews:

“This is an astonishingly good book. It contains 800 pages of edited papers grouped into 34 chapters, focused on the data collected and analyzed by video game vendors for the purpose of improving video game player experience. ... The chapters are well written and well referenced with abundant high-quality graphics. ... This book will definitely be of interest to anyone involved in game analytics. It may very well become the standard desk reference for the discipline for the foreseeable future.” (J. M. Artz, Computing Reviews, July, 2013)

"About this title" may belong to another edition of this title.

Buy New View Book
List Price: US$ 109.99
US$ 103.59

Convert currency

Shipping: FREE
From United Kingdom to U.S.A.

Destination, rates & speeds

Add to Basket

Other Popular Editions of the Same Title

9781447172246: Game Analytics: Maximizing the Value of Player Data

Featured Edition

ISBN 10:  1447172248 ISBN 13:  9781447172246
Publisher: Springer, 2016
Softcover

9781447147695: Game Analytics: Maximizing the Value of Player Data

Not Avail, 2014
Softcover

9781447147701: Game Analytics

Springer, 2013
Softcover

Top Search Results from the AbeBooks Marketplace

1.

Published by Springer London Ltd, United Kingdom (2013)
ISBN 10: 1447147685 ISBN 13: 9781447147688
New Hardcover Quantity Available: 1
Seller:
Book Depository International
(London, United Kingdom)
Rating
[?]

Book Description Springer London Ltd, United Kingdom, 2013. Hardback. Condition: New. 2013 ed.. Language: English . Brand New Book. Developing a successful game in today s market is a challenging endeavor. Thousands of titles are published yearly, all competing for players time and attention. Game analytics has emerged in the past few years as one of the main resources for ensuring game quality, maximizing success, understanding player behavior and enhancing the quality of the player experience. It has led to a paradigm shift in the development and design strategies of digital games, bringing data-driven intelligence practices into the fray for informing decision making at operational, tactical and strategic levels.Game Analytics - Maximizing the Value of Player Data is the first book on the topic of game analytics; the process of discovering and communicating patterns in data towards evaluating and driving action, improving performance and solving problems in game development and game research. Written by over 50 international experts from industry and research, it covers a comprehensive range of topics across more than 30 chapters, providing an in-depth discussion of game analytics and its practical applications.Topics covered include monetization strategies, design of telemetry systems, analytics for iterative production, game data mining and big data in game development, spatial analytics, visualization and reporting of analysis, player behavior analysis, quantitative user testing and game user research. This state-of-the-art volume is an essential source of reference for game developers and researchers. Key takeaways include:Thorough introduction to game analytics; covering analytics applied to data on players, processes and performance throughout the game lifecycle.In-depth coverage and advice on setting up analytics systems and developing good practices for integrating analytics in game-development and -management.Contributions by leading researchers and experienced professionals from the industry, including Ubisoft, Sony, EA, Bioware, Square Enix, THQ, Volition, and PlayableGames. Interviews with experienced industry professionals on how they use analytics to create hit games. Seller Inventory # LIB9781447147688

More information about this seller | Contact this seller

Buy New
US$ 103.59
Convert currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, rates & speeds

2.

Magy Seif El-Nasr
Published by Springer (2013)
ISBN 10: 1447147685 ISBN 13: 9781447147688
New Quantity Available: > 20
Print on Demand
Seller:
Paperbackshop-US
(Wood Dale, IL, U.S.A.)
Rating
[?]

Book Description Springer, 2013. HRD. Condition: New. New Book. Shipped from US within 10 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Seller Inventory # IQ-9781447147688

More information about this seller | Contact this seller

Buy New
US$ 99.61
Convert currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, rates & speeds

3.

Published by Springer London Ltd, United Kingdom (2013)
ISBN 10: 1447147685 ISBN 13: 9781447147688
New Hardcover Quantity Available: 1
Seller:
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description Springer London Ltd, United Kingdom, 2013. Hardback. Condition: New. 2013 ed.. Language: English. Brand new Book. Developing a successful game in today's market is a challenging endeavor. Thousands of titles are published yearly, all competing for players' time and attention. Game analytics has emerged in the past few years as one of the main resources for ensuring game quality, maximizing success, understanding player behavior and enhancing the quality of the player experience. It has led to a paradigm shift in the development and design strategies of digital games, bringing data-driven intelligence practices into the fray for informing decision making at operational, tactical and strategic levels.Game Analytics - Maximizing the Value of Player Data is the first book on the topic of game analytics; the process of discovering and communicating patterns in data towards evaluating and driving action, improving performance and solving problems in game development and game research. Written by over 50 international experts from industry and research, it covers a comprehensive range of topics across more than 30 chapters, providing an in-depth discussion of game analytics and its practical applications.Topics covered include monetization strategies, design of telemetry systems, analytics for iterative production, game data mining and big data in game development, spatial analytics, visualization and reporting of analysis, player behavior analysis, quantitative user testing and game user research. This state-of-the-art volume is an essential source of reference for game developers and researchers. Key takeaways include:Thorough introduction to game analytics; covering analytics applied to data on players, processes and performance throughout the game lifecycle.In-depth coverage and advice on setting up analytics systems and developing good practices for integrating analytics in game-development and -management.Contributions by leading researchers and experienced professionals from the industry, including Ubisoft, Sony, EA, Bioware, Square Enix, THQ, Volition, and PlayableGames. Interviews with experienced industry professionals on how they use analytics to create hit games. Seller Inventory # LIB9781447147688

More information about this seller | Contact this seller

Buy New
US$ 104.14
Convert currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, rates & speeds

4.

Magy Seif El-Nasr (editor), Anders Drachen (editor), Alessandro Canossa (editor)
Published by Springer London 2013-04-17, London (2013)
ISBN 10: 1447147685 ISBN 13: 9781447147688
New Hardcover Quantity Available: > 20
Seller:
Blackwell's
(Oxford, OX, United Kingdom)
Rating
[?]

Book Description Springer London 2013-04-17, London, 2013. hardback. Condition: New. Seller Inventory # 9781447147688

More information about this seller | Contact this seller

Buy New
US$ 105.89
Convert currency

Add to Basket

Shipping: US$ 9.62
From United Kingdom to U.S.A.
Destination, rates & speeds

5.

MAGY SEIF EL-NASR
Published by Springer (2013)
ISBN 10: 1447147685 ISBN 13: 9781447147688
New Hardcover Quantity Available: 1
Seller:
Herb Tandree Philosophy Books
(Stroud, GLOS, United Kingdom)
Rating
[?]

Book Description Springer, 2013. Hardback. Condition: NEW. 9781447147688 This listing is a new book, a title currently in-print which we order directly and immediately from the publisher. For all enquiries, please contact Herb Tandree Philosophy Books directly - customer service is our primary goal. Seller Inventory # HTANDREE0299554

More information about this seller | Contact this seller

Buy New
US$ 105.73
Convert currency

Add to Basket

Shipping: US$ 10.24
From United Kingdom to U.S.A.
Destination, rates & speeds

6.

Published by Springer (2013)
ISBN 10: 1447147685 ISBN 13: 9781447147688
New Hardcover Quantity Available: 1
Seller:
Rating
[?]

Book Description Springer, 2013. Condition: New. Seller Inventory # L9781447147688

More information about this seller | Contact this seller

Buy New
US$ 113.26
Convert currency

Add to Basket

Shipping: US$ 3.19
From Germany to U.S.A.
Destination, rates & speeds

7.

Published by Springer (2018)
ISBN 10: 1447147685 ISBN 13: 9781447147688
New Hardcover Quantity Available: > 20
Print on Demand
Seller:
Murray Media
(NORTH MIAMI BEACH, FL, U.S.A.)
Rating
[?]

Book Description Springer, 2018. Hardcover. Condition: New. Never used! This item is printed on demand. Seller Inventory # 1447147685

More information about this seller | Contact this seller

Buy New
US$ 125.54
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds

8.

Magy Seif El-Nasr
Published by Springer-Verlag Gmbh Apr 2013 (2013)
ISBN 10: 1447147685 ISBN 13: 9781447147688
New Quantity Available: 2
Seller:
BuchWeltWeit Inh. Ludwig Meier e.K.
(Bergisch Gladbach, Germany)
Rating
[?]

Book Description Springer-Verlag Gmbh Apr 2013, 2013. Buch. Condition: Neu. Neuware - Developing a successful game in today's market is a challenging endeavor. Thousands of titles are published yearly, all competing for players' time and attention. Game analytics has emerged in the past few years as one of the main resources for ensuring game quality, maximizing success, understanding player behavior and enhancing the quality of the player experience. It has led to a paradigm shift in the development and design strategies of digital games, bringing data-driven intelligence practices into the fray for informing decision making at operational, tactical and strategic levels. Game Analytics - Maximizing the Value of Player Data is the first book on the topic of game analytics; the process of discovering and communicating patterns in data towards evaluating and driving action, improving performance and solving problems in game development and game research. Written by over 50 international experts from industry and research, it covers a comprehensive range of topics across more than 30 chapters, providing an in-depth discussion of game analytics and its practical applications. Topics covered include monetization strategies, design of telemetry systems, analytics for iterative production, game data mining and big data in game development, spatial analytics, visualization and reporting of analysis, player behavior analysis, quantitative user testing and game user research. This state-of-the-art volume is an essential source of reference for game developers and researchers. Key takeaways include: Thorough introduction to game analytics; covering analytics applied to data on players, processes and performance throughout the game lifecycle. In-depth coverage and advice on setting up analytics systems and developing good practices for integrating analytics in game-development and -management. Contributions by leading researchers and experienced professionals from the industry, including Ubisoft, Sony, EA, Bioware, Square Enix, THQ, Volition, and PlayableGames. Interviews with experienced industry professionals on how they use analytics to create hit games. 800 pp. Englisch. Seller Inventory # 9781447147688

More information about this seller | Contact this seller

Buy New
US$ 113.26
Convert currency

Add to Basket

Shipping: US$ 19.56
From Germany to U.S.A.
Destination, rates & speeds

9.

Magy Seif El-Nasr
Published by Springer-Verlag Gmbh Apr 2013 (2013)
ISBN 10: 1447147685 ISBN 13: 9781447147688
New Quantity Available: 2
Seller:
Rheinberg-Buch
(Bergisch Gladbach, Germany)
Rating
[?]

Book Description Springer-Verlag Gmbh Apr 2013, 2013. Buch. Condition: Neu. Neuware - Developing a successful game in today's market is a challenging endeavor. Thousands of titles are published yearly, all competing for players' time and attention. Game analytics has emerged in the past few years as one of the main resources for ensuring game quality, maximizing success, understanding player behavior and enhancing the quality of the player experience. It has led to a paradigm shift in the development and design strategies of digital games, bringing data-driven intelligence practices into the fray for informing decision making at operational, tactical and strategic levels. Game Analytics - Maximizing the Value of Player Data is the first book on the topic of game analytics; the process of discovering and communicating patterns in data towards evaluating and driving action, improving performance and solving problems in game development and game research. Written by over 50 international experts from industry and research, it covers a comprehensive range of topics across more than 30 chapters, providing an in-depth discussion of game analytics and its practical applications. Topics covered include monetization strategies, design of telemetry systems, analytics for iterative production, game data mining and big data in game development, spatial analytics, visualization and reporting of analysis, player behavior analysis, quantitative user testing and game user research. This state-of-the-art volume is an essential source of reference for game developers and researchers. Key takeaways include: Thorough introduction to game analytics; covering analytics applied to data on players, processes and performance throughout the game lifecycle. In-depth coverage and advice on setting up analytics systems and developing good practices for integrating analytics in game-development and -management. Contributions by leading researchers and experienced professionals from the industry, including Ubisoft, Sony, EA, Bioware, Square Enix, THQ, Volition, and PlayableGames. Interviews with experienced industry professionals on how they use analytics to create hit games. 800 pp. Englisch. Seller Inventory # 9781447147688

More information about this seller | Contact this seller

Buy New
US$ 113.26
Convert currency

Add to Basket

Shipping: US$ 19.56
From Germany to U.S.A.
Destination, rates & speeds

10.

Published by Springer
ISBN 10: 1447147685 ISBN 13: 9781447147688
New Hardcover Quantity Available: > 20
Seller:
Russell Books
(Victoria, BC, Canada)
Rating
[?]

Book Description Springer. Hardcover. Condition: New. 1447147685 Special order direct from the distributor. Seller Inventory # ING9781447147688

More information about this seller | Contact this seller

Buy New
US$ 148.49
Convert currency

Add to Basket

Shipping: US$ 7.00
From Canada to U.S.A.
Destination, rates & speeds

There are more copies of this book

View all search results for this book