From Those Wonderful Folks Who Gave You Pearl Harbor: Front-Line Dispatches from the Advertising War - Softcover

Femina, Jerry Della

Softcover

ISBN 10: 1451609906 ISBN 13: 9781451609905

Publisher: Simon & Schuster, 2010

Synopsis

Vividly reminiscent of the goings-on at Sterling Cooper—the late nights, the three-martini lunches, the sex on couches, and, of course, the actual work of plugging products—this is the story of what Madison Avenue was really like in the ’60s. A worldwide bestseller when first published in 1970, this frank, irreverent, and hilarious memoir is a one-of-a-kind cult classic.

About this title

About the Author:

Jerry Della Femina has worked in the advertising industry for over fifty years, and he was an adviser on the first season of the hit television show Mad Men.

Review:

“Brilliant. . .Best enjoyed after a three-martini lunch.” –GQ (UK)

“When there was some debate about whether something was accurate or not, Jerry said 'You're not even close. It was so much worse than what you're seeing on the show.'"

--Matthew Weiner, creator and executive producer of Mad Men (GQ)

“Reads like the transcript of a tape made at a bar or cocktail party with the recorder propped up next to the raconteur at the center of the crowd.” –Salon

“The 'Mad Men' of this book were not mad at all. They were clever and articulate proponents of the American Dream. The book evokes a long-lost era of American self-confidence and optimism, and helps explain how America became a cultural icon.”

—Maurice Saatchi, co-founder of Saatchi & Saatchi and M&C Saatchi

About this edition

• Publisher: Simon & Schuster
• Publication date: 2010
• ISBN 10: 1451609906
• ISBN 13: 9781451609905
• Binding: Paperback
• Edition number: 1
• Number of pages: 288