Saving Community Journalism: The Path to Profitability

3.54 avg rating
( 13 ratings by Goodreads )
 
9781469615424: Saving Community Journalism: The Path to Profitability
View all copies of this ISBN edition:
 
 

America's community newspapers have entered an age of disruption. Towns and cities continue to need the journalism and advertising so essential to nurturing local identity and connection among citizens. But as the business of newspaper publishing collides with the digital revolution, and as technology redefines consumer habits and the very notion of community, how can newspapers survive and thrive? In Saving Community Journalism, veteran media executive Penelope Muse Abernathy draws on cutting-edge research and analysis to reveal pathways to transformation and long-term profitability. Offering practical guidance for editors and publishers, Abernathy shows how newspapers can build community online and identify new opportunities to generate revenue.

Examining experiences at a wide variety of community papers--from a 7,000-circulation weekly in West Virginia to a 50,000-circulation daily in California and a 150,000-circulation Spanish-language weekly in the heart of Chicago--Saving Community Journalism is designed to help journalists and media-industry managers create and implement new strategies that will allow them to prosper in the twenty-first century. Abernathy's findings will interest everyone with a stake in the health and survival of local media.

"synopsis" may belong to another edition of this title.

Book Description:

"The decline of journalism--by which I mean people who are paid to find out the truth--is one of the tragedies of the 21st century. There is no single antidote, but Saving Community Journalism offers the beginnings of an answer for smaller news organizations. Abernathy's insights are particularly valuable because she is one of a rare breed that understands both business and journalism."--Alan Murray, President, Pew Research Center

From the Inside Flap:

Examining experiences at a wide variety of community papers--from a 7,000-circulation weekly in West Virginia to a 50,000-circulation daily in California and a 150,000-circulation Spanish-language weekly in the heart of Chicago--Saving Community Journalism is designed to help journalists and media-industry managers create and implement new strategies that will allow them to prosper in the twenty-first century. Abernathy's findings will interest everyone with a stake in the health and survival of local media.

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Penelope Muse Abernathy
Published by The University of North Carolina Press (2014)
ISBN 10: 1469615428 ISBN 13: 9781469615424
New Hardcover Quantity Available: 1
Seller:
Irish Booksellers
(Portland, ME, U.S.A.)
Rating
[?]

Book Description The University of North Carolina Press, 2014. Condition: New. book. Seller Inventory # M1469615428

More information about this seller | Contact this seller

Buy New
US$ 22.52
Convert currency

Add to Basket

Shipping: US$ 3.27
Within U.S.A.
Destination, rates & speeds

2.

Penelope Muse Abernathy
Published by University of North Carolina Press
ISBN 10: 1469615428 ISBN 13: 9781469615424
New Quantity Available: > 20
Seller:
INDOO
(Avenel, NJ, U.S.A.)
Rating
[?]

Book Description University of North Carolina Press. Condition: New. Brand New. Seller Inventory # 1469615428

More information about this seller | Contact this seller

Buy New
US$ 22.25
Convert currency

Add to Basket

Shipping: US$ 3.60
Within U.S.A.
Destination, rates & speeds

3.

Abernathy, Penelope Muse
ISBN 10: 1469615428 ISBN 13: 9781469615424
New Quantity Available: > 20
Seller:
Pbshop
(Wood Dale, IL, U.S.A.)
Rating
[?]

Book Description 2014. HRD. Condition: New. New Book.Shipped from US within 10 to 14 business days. Established seller since 2000. Seller Inventory # IB-9781469615424

More information about this seller | Contact this seller

Buy New
US$ 25.83
Convert currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, rates & speeds

4.

Abernathy, Penelope Muse
Published by Univ North Carolina
ISBN 10: 1469615428 ISBN 13: 9781469615424
New Hardcover Quantity Available: 1
Seller:
Rating
[?]

Book Description Univ North Carolina. Condition: BRAND NEW. BRAND NEW Hardcover A Brand New Quality Book from a Full-Time Veteran Owned Bookshop in business since 1992!. Seller Inventory # 2606526

More information about this seller | Contact this seller

Buy New
US$ 30.94
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds

5.

Penelope Muse Abernathy
Published by The University of North Carolina Press, United States (2014)
ISBN 10: 1469615428 ISBN 13: 9781469615424
New Hardcover Quantity Available: 10
Seller:
Book Depository International
(London, United Kingdom)
Rating
[?]

Book Description The University of North Carolina Press, United States, 2014. Hardback. Condition: New. New edition. Language: English. Brand new Book. America's community newspapers have entered an age of disruption. Towns and cities continue to need the journalism and advertising so essential to nurturing local identity and connection among citizens. But as the business of newspaper publishing collides with the digital revolution, and as technology redefines consumer habits and the very notion of community, how can newspapers survive and thrive? In Saving Community Journalism, veteran media executive Penelope Muse Abernathy draws on cutting-edge research and analysis to reveal pathways to transformation and long-term profitability. Offering practical guidance for editors and publishers, Abernathy shows how newspapers can build community online and identify new opportunities to generate revenue. Examining experiences at a wide variety of community papers--from a 7,000-circulation weekly in West Virginia to a 50,000-circulation daily in California and a 150,000-circulation Spanish-language weekly in the heart of Chicago--Saving Community Journalism is designed to help journalists and media-industry managers create and implement new strategies that will allow them to prosper in the twenty-first century. Abernathy's findings will interest everyone with a stake in the health and survival of local media. Seller Inventory # AAC9781469615424

More information about this seller | Contact this seller

Buy New
US$ 32.50
Convert currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, rates & speeds

6.

Penelope Muse Abernathy
Published by The University of North Carolina Press, United States (2014)
ISBN 10: 1469615428 ISBN 13: 9781469615424
New Hardcover Quantity Available: 10
Seller:
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description The University of North Carolina Press, United States, 2014. Hardback. Condition: New. New edition. Language: English. Brand new Book. America's community newspapers have entered an age of disruption. Towns and cities continue to need the journalism and advertising so essential to nurturing local identity and connection among citizens. But as the business of newspaper publishing collides with the digital revolution, and as technology redefines consumer habits and the very notion of community, how can newspapers survive and thrive? In Saving Community Journalism, veteran media executive Penelope Muse Abernathy draws on cutting-edge research and analysis to reveal pathways to transformation and long-term profitability. Offering practical guidance for editors and publishers, Abernathy shows how newspapers can build community online and identify new opportunities to generate revenue. Examining experiences at a wide variety of community papers--from a 7,000-circulation weekly in West Virginia to a 50,000-circulation daily in California and a 150,000-circulation Spanish-language weekly in the heart of Chicago--Saving Community Journalism is designed to help journalists and media-industry managers create and implement new strategies that will allow them to prosper in the twenty-first century. Abernathy's findings will interest everyone with a stake in the health and survival of local media. Seller Inventory # AAC9781469615424

More information about this seller | Contact this seller

Buy New
US$ 33.79
Convert currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, rates & speeds

7.

Abernathy, Penelope Muse
Published by University of North Carolina Press 6/26/2014 (2014)
ISBN 10: 1469615428 ISBN 13: 9781469615424
New Hardcover Quantity Available: 5
Seller:
BargainBookStores
(Grand Rapids, MI, U.S.A.)
Rating
[?]

Book Description University of North Carolina Press 6/26/2014, 2014. Hardback or Cased Book. Condition: New. Saving Community Journalism: The Path to Profitability. Book. Seller Inventory # BBS-9781469615424

More information about this seller | Contact this seller

Buy New
US$ 34.21
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds

8.

Penelope Muse Abernathy
ISBN 10: 1469615428 ISBN 13: 9781469615424
New Hardcover Quantity Available: 1
Seller:
Grand Eagle Retail
(Wilmington, DE, U.S.A.)
Rating
[?]

Book Description Hardcover. Condition: New. Hardcover. America's community newspapers have entered an age of disruption. Towns and cities continue to need the journalism and advertising so essential to nurturing local identity and connection a.Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 254 pages. 0.522. Seller Inventory # 9781469615424

More information about this seller | Contact this seller

Buy New
US$ 38.44
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds

9.

Penelope Muse Abernathy
Published by The University of North Carolina Press
ISBN 10: 1469615428 ISBN 13: 9781469615424
New Hardcover Quantity Available: > 20
Seller:
BuySomeBooks
(Las Vegas, NV, U.S.A.)
Rating
[?]

Book Description The University of North Carolina Press. Hardcover. Condition: New. 256 pages. Americas community newspapers have entered an age of disruption. Towns and cities continue to need the journalism and advertising so essential to nurturing local identity and connection among citizens. But as the business of newspaper publishing collides with the digital revolution, and as technology redefines consumer habits and the very notion of community, how can newspapers survive and thrive In Saving Community Journalism, veteran media executive Penelope Muse Abernathy draws on cutting-edge research and analysis to reveal pathways to transformation and long-term profitability. Offering practical guidance for editors and publishers, Abernathy shows how newspapers can build community online and identify new opportunities to generate revenue. Examining experiences at a wide variety of community papers--from a 7, 000-circulation weekly in West Virginia to a 50, 000-circulation daily in California and a 150, 000-circulation Spanish-language weekly in the heart of Chicago--Saving Community Journalism is designed to help journalists and media-industry managers create and implement new strategies that will allow them to prosper in the twenty-first century. Abernathys findings will interest everyone with a stake in the health and survival of local media. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Hardcover. Seller Inventory # 9781469615424

More information about this seller | Contact this seller

Buy New
US$ 39.96
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds

10.

Penelope Muse Abernathy
Published by The University of North Carolina Press (2014)
ISBN 10: 1469615428 ISBN 13: 9781469615424
New Quantity Available: > 20
Seller:
Books2Anywhere
(Fairford, GLOS, United Kingdom)
Rating
[?]

Book Description The University of North Carolina Press, 2014. HRD. Condition: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Seller Inventory # IB-9781469615424

More information about this seller | Contact this seller

Buy New
US$ 28.64
Convert currency

Add to Basket

Shipping: US$ 11.94
From United Kingdom to U.S.A.
Destination, rates & speeds

There are more copies of this book

View all search results for this book