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What if a corporation decided to market for significance rather than for success? Instead of branding their name on a stadium they chose to sponsor a struggling third-world nation? It happens and for the next twenty years, Kwetu, an East African nation is known as “Kwetu, a Nation Sponsored by Titan”. Kweto faces its challenges while attempting to gain its freedom from the grips of an evil dictator who has committed crimes against humanity. Two families play a significant role in bringing freedom to this country. An international corporation known as "Titan" takes a paradigm shift in marketing that involves this small African country. It's innovative thinking rescues this struggling nation from collapse. Titan also signs a lucrative sponsorship with a son of one of these families as he becomes a world class marathoner. A father of one of these families risks all to save the people that live in his province.
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Bryan Yeager has traveled in over thirty countries, lived on three continents and derives much of his writing from personal experiences. Bryan tells this story through the lives of two runners, based on his passion of running. He has competed in marathons as well as high-altitude long-distance races.
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Book Description CreateSpace Independent Publishi, 2013. Paperback. Condition: Acceptable. Some shelf wear. Satisfaction 100% guaranteed. Seller Inventory # mon0001480220