Lead Gen Kaizen: How To Get More Leads Than Your Business Can Handle By Implementing Lead Generation Fundamentals And Avoiding The Major Lead Generation Mistakes

 
9781480053854: Lead Gen Kaizen: How To Get More Leads Than Your Business Can Handle By Implementing Lead Generation Fundamentals And Avoiding The Major Lead Generation Mistakes
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The Number 1 Reason Why Businesses Fail Is A Lack Of Leads! No leads = No Prospects; No Prospects = No Sales; No Sales = No Customers; No Customers = No Revenue; No Revenue = No Money; No Money = No Business! This book is for anyone who has spent money on every course out there on how to make money and is still struggling, has a business going and wants to kick it up to the next level, is swamped and doesn't have hours upon hours to spend cold calling, door knocking, or attending networking meetings with little to no results, or anyone who just hates cold calling or talking with unmotivated, uninterested, tire-kickers who are just wasting your time. Most if not all those challenges can be solved by understanding lead generation and knowing how to get businesses to contact you instead of you chasing them! Effective lead generation requires a specialized skill set which has eluded many-a-businesses resulting in the number one cause of being forced out of business. For both new and established businesses, lead generation is the difference between success and failure! In Lead Gen Kaizen you'll learn Fundamental Rules of Professional Lead Generation every business must follow in order to succeed and read about the Top Lead Generation mistakes made by businesses and more importantly how you can avoid them and achieve lead generation success. With the information in this book, you can stop "guessing" and start doing what works!

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From the Inside Flap:

CONTENTS Acknowledgments i1 Customers Are Good For Business 12 Understanding the Sales Process 53 A Steady Stream of Leads 94 No Impulse Buys 115 How Now Purple Cow 136 You've Been Measured 167 iBrand, uBrand, We All Brand 198 Love It! 229 Professional Lead Generation Mistakes 2610 Me, Myself, and I, or We, Us, and Our 2811 Going All In 3012 You're A Snowflake 3313 Facebook, Twitter, LinkedIn... Oh My! 3414 Hot Date Tonight 3715 Get A Little Testy 4116 GobblyGook 4317 High Expectations 4418 Wasting Time 4619 In The Red Zone 4820 Feel The Turtle; Be The Turtle 5021 Butterfingers 5122 The Best Bang For The Buck 5323 Dig Deeper 5624 Offer, Offer, Offer... SOLD! 5725 Give Birth More 6026 Be A Lead Gen Samurai 62 APPENDIX: Massive Traffic Strategies 64 About The Author 83

From the Back Cover:

Effective lead generation requires a specialized skill set which has eluded many-a-businesses resulting in the number one cause of being forced out of business.  For both new and established businesses, lead generation is the difference between success and failure!  In Lead Gen Kaizen you'll learn Fundamental Rules of Professional Lead Generation every business must follow in order to succeed and read about the Top Lead Generation mistakes made by businesses and more importantly how you can avoid them and achieve lead generation success.  Stop "guessing" and start doing what works in Lead Generation!

"About this title" may belong to another edition of this title.

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