Campaigns on the Cutting Edge

ISBN 13: 9781506316451

Campaigns on the Cutting Edge

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9781506316451: Campaigns on the Cutting Edge
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Campaigns on the Cutting Edge evaluates the current trends of today’s campaigns and assesses the innovative changes these well-tuned organizations are making on the presidential, congressional, and gubernatorial levels.  As technology now allows candidates to announce their candidacies online, raise money through web fundraising, and mobilize supporters via smartphones, these increasingly mobile and integrated campaigns face the growing influence of outside interests. In the thoroughly updated Third Edition, author Richard J. Semiatin looks at the 2016 election and focuses on the growth of super PACs, the role of big data in campaigns, voter identification laws and their impact, and the ways in which technology increases the volume of information that campaigns use.

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About the Author:

Richard J. Semiatin, American University, Academic Director and Assistant Professor of Government, is a current faculty member of the Washington Semester Program where he has served for over 20 years. Semiatin specializes in campaigns and elections. He is also the author of Campaigns in the 21st Century (2005), five monographs on elections, one monograph on impeachment and trial, book chapters, and articles. He was selected by the Carnegie Foundation for the Advancement of Teaching to participate in its Political Engagement Project (PEP). He received his BA from Connecticut College and PhD from American University.

Review:

"The topics covered and the authors involved in Campaigns on the Cutting Edge are impressive. Semiatin has identified strong scholars to share their analyses of contemporary campaign strategy and the result is engaging and resonates with my students."

(Christopher P. Gilbert)

"Campaigns on the Cutting Edge is very engaging. Its chapters pose real and current questions that students can see unfolding around them in political news every day. It discusses those questions succinctly, with current examples, and avoids pretensions while making good use of the substance of available scholarship. Above all, the book’s voice is accessible, clear and punchy, with a healthy mix of respect and skepticism about the American political system."

(Ralph Begleiter)

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